No art form is as widely discussed—or as readily available—as music. With the click of just a few buttons, modern humans can decide what they think of the brand-new Beyoncé just as quickly as they can form opinions on Brahms or the Beatles or Bob Dylan. But things weren't always this way. In this brisk, breakneck history, award-winning musician and broadcaster Andrew Ford dives into the constant evolutions and reinventions that have led to the popularity and accessibility of modern music. Ford explores:
● Why playing history's earliest example of notated music—clay tablets from 1400 BCE Syria—doesn't produce a consistent sound
● How colonization and the slave trade led to one region in West Africa having an unparalleled influence on world music
● How clerical and royal support allowed early composers to invent the symphony
● What leads humans to make music in the first place—and why music plays such a massive role in our culture.
The Shortest History of Music takes us on a lively tour through several thousands of years of music history, tracing our relationship with this essential art and allowing us to freshly appreciate and understand music today.
No art form is as widely discussed—or as readily available—as music. With the click of just a few buttons, modern humans can decide what they think of the brand-new Beyoncé just as quickly as they can form opinions on Brahms or the Beatles or Bob Dylan. But things weren't always this way. In this brisk, breakneck history, award-winning musician and broadcaster Andrew Ford dives into the constant evolutions and reinventions that have led to the popularity and accessibility of modern music. Ford explores:
● Why playing history's earliest example of notated music—clay tablets from 1400 BCE Syria—doesn't produce a consistent sound
● How colonization and the slave trade led to one region in West Africa having an unparalleled influence on world music
● How clerical and royal support allowed early composers to invent the symphony
● What leads humans to make music in the first place—and why music plays such a massive role in our culture.
The Shortest History of Music takes us on a lively tour through several thousands of years of music history, tracing our relationship with this essential art and allowing us to freshly appreciate and understand music today.
'I have dedicated 15 years to developing the e-ttraction method to help passionate people to build their own business so they can find freedom of time and money through entrepreneurship.'
Andrew Ford
e-ttraction is a practical and proven 12-step method that builds a powerful portfolio business around your personal brand, family and lifestyle.
Whether you're a top-shelf corporate escapee, a fed-up middle manager or a young entrepreneur the e-ttraction method can help you set up a business to achieve your life goals. The 12-step process is separated into three sections to Understand who you are and what you want to achieve, to Build the strategy and assets for your new business, and finally to Leverage your unique assets into a realistic and manageable business model.
Over the past decade, Andrew Ford's company Social Star, has successfully applied the e-ttraction method to hundreds of clients and changed countless lives. In Creating a Powerful Business Andrew shares, not only the exclusive method for success, but many examples and practical stories that bring the method to life to enable you to apply it for yourself.
Don't wake up feeling drained with a lack of purpose or inspiration, by being locked into working for others. Create an opportunity to build your own life-changing wealth, help more people and create your legacy - on your own terms.
'Working with Andrew is truly a life changing experience. He was exactly what I needed to help me believe not only in my business and ideas, but also in myself and my own abilities in harnessing my inner entrepreneur. ' Penny Grant, Founder & CEO of Drool Experiences
