Business & Economics Audiobooks

If You're Not First, You're Last: Sales Strategies to Dominate Your Market and Beat Your Competition

"During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who are not able to make the transition. But imagine being able to sell your products when others cannot, being able to take market share from your competitors, and knowing the precise formulas that would allow you to expand your sales while others make excuses. In If You're Not First, You're Last, international sales expert Grant Cardone explains how to sell your products and services—despite the economy—and provides you with ways to capitalize regardless of your product, service, or idea. His proven strategies will allow you to not just continue to sell, but create new products, increase margins, gain market share and much more. Key concepts in If You're Not First, You're Last include: - Converting the Unsold to Sold - The Power Schedule to Maximize Sales - Your Freedom Financial Plan - The Unreasonable Selling Attitude"

Grant Cardone (Author), Grant Cardone (Narrator)

Audiobook

The End of Money: Counterfeiters, Preachers, Techies, Dreamers--and the Coming Cashless Society

"Amazon Best Books of the Month, February 2012: Say good-bye to your beloved Benjamins, because the world is going cashless. So says David Wolman, and in The End of Money, he explores the drastic implications. How is it happening? What's at stake? Why does it matter? Each chapter of this timely and fascinating audiobook focuses on a specific aspect of the coming cashlessness. Its cast of compelling characters includes an end-times fundamentalist who views the growing obsolescence of cash as a sign of the coming rapture; an Icelandic artist whose claim to fame illustrates the complicated relationship between cash and nationalism; an American libertarian and coin-maker convicted on federal charges for the distribution of 'Liberty' coins and Ron Paul dollars; and an Indian software engineer (self-billed as 'the assassin of cash') whose firm is enabling digital payment methods that are lifting the living standards of thousands of poor New Dehli residents via their cell phones. Raising the stakes with a personal experiment, Wolman goes (almost) a full year without using cash at all. All told, The End of Money offers everything there is to love about popular nonfiction, rendering a complex subject entertaining and easily approachable for a wide audience while proving the ultimate adventurousness inherent in a curiosity about the workings of the world. --Jason Kirk"

David Wolman (Author), Don Hagen (Narrator)

Audiobook

Leading the High Energy Culture: What the Best CEOs Do to Create an Atmosphere Where Employees Flour

"Praise for Leading the High-Energy Culture “If you're looking for a step-by-step guide on how to become a high-energy leader, you've found it here!” --Tom Croston, Vice President/General Manager of Corporate Shared Services, Gap, Inc. “Whether its business, sports, or even parenting, successful leaders share one thing in common--high energy! David is right; it can be developed. I find it unique for someone to identify the truly key elements of leadership. David has done this in a way that fosters success in these endeavors as well as those of family, church, and community.” --Pat Williams, Senior Vice President, Orlando Magic, and author of Leadership Excellence “Jack Welch identified 'energy' as one of the critical characteristics he looked for in effective leaders but never talked about how they develop it. David Casullo's book provides the road map for how to harness your own energy while energizing those around you. Every leader can increase their effectiveness by implementing the ideas he presents.” --Patrick M. Wright, William J. Conaty GE Professor of Strategic Human Resources in the ILR School (Industrial and Labor Relations), Cornell University Leaders and managers today are experiencing an “energy crisis” resulting from the failure to engage and inspire their people. Yet, a handful of leaders have found an endless supply of energy to fuel their organizations. They're the ones who attract the top talent, the most loyal customers, and the public's imagination. They're leaders like Zappos's Tony Hsieh and the late Steve Jobs, who've built cultures energized at every level to innovate, grow, and succeed. Leading the High-Energy Culture: What the Best CEOs Do to Create an Atmosphere Where Employees Flourish is the handbook to powering this kind of workplace with the energy that your workforce already possesses. A change this big starts at the top. David Casullo, a leadership authority and strategic consultant to businesses large and small, explains the steps for establishing an authentic leadership presence based on your powerful personal truths. Then he shares the secrets for how to communicate your vision in order to create a sense of purpose throughout your organization and beyond, thereby spreading excitement to consumers, investors, and the media. Using his own experience, research, and demonstrated results from the leadership development program that he developed while helping transform Raymour & Flanigan from a small regional company to a billion-dollar furniture retail giant, Casullo outlines the specific steps that let you discover and unlock the latent energy in your team. Casullo organizes these practices into 10 simple principles, each illustrated and reinforced with firsthand client interviews; real-world examples from businesses such as Ford, FedEx, and GE; and thought-provoking interactive exercises. These principles illuminate the path to creating real employee engagement by giving you an actionable model to: - Learn what matters to your organization and its people, and align your leadership strategy with these truths - Communicate clearly, with purpose and passion, to create a resonant message - Find the leaders in your workforce who give your organization a competitive advantage Leading the High-Energy Culture uses methods proven to generate results. Beyond the bottom line, however, it will reignite your own commitment and passion by giving you a fresh perspective on how to become an energized leader of a charged-up organization."

David Casullo (Author), Tom Crane (Narrator)

Audiobook

Sell to Anyone!: America’s Top Sales Experts on Becoming a Selling SuperStar

"Your ability to prospect and sell depends on how well you can work with anyone. In this powerful, must-have series of value-packed audios, three of the world's top sales trainers come together to teach you little-known sales traits that are guaranteed to make a huge impact on your sales performance. First, the world's top motivational speaker, Zig Ziglar, will teach you how to train your voice inflections to overcome the five most common sales objections. Your voice can make all the difference in phone sales and presentations, and you will learn how to close more sales by controlling your voice. Brian Tracy will guide you through twenty-one qualities top 10 percent sales performers possess, with practical and easy-to-implement tips on establishing instant rapport and credibility with your customers. Work to double your sales effectiveness from the convenience of your car or while you work out with this brilliant audio program."

Brian Tracy, Zig Ziglar (Author), Brian Tracy (Narrator)

Audiobook

Buy High, Sell Higher: Why Buy-And-Hold Is Dead And Other Investing Lessons from CNBC's 'The Liquida

"Whether you're a professional investor or just want to trade like one, Buy High, Sell Higher will show you how to pick winners, maximize gains and minimize losses...In this book, you'll learn how a stock's price is just the beginning of the story, and that other indicators like moving averages and volume can help you to spot stocks that have momentum. You'll also learn how to determine the optimal moment to buy a stock, when to sell it, how to protect yourself against sudden reversals in the market, and how to capitalize on moments when other investors are retreating. What's the best month to buy tech stocks? To sell an energy asset? And what is the one-day of the year that you should never, ever trade on? Answers to these and other questions are just some of the insights that Joe Terranova shares in Buy High, Sell Higher. Terranova is a series regular on CNBC's Fast Money and the Chief Market Strategist for Virtus Investment Partners, a firm with over $25 billion in assets under management. Prior to joining Virtus, he spent 18 years at MBF Clearing Corp., where he was the director of trading and managed more than 300 traders. And as viewers of CNBC's Fast Money know, Joe is a master at demystifying the forces that drive today's markets. So why not let him show you how to use telltale signs to spot investments that are poised for lift-off."

Joe Terranova (Author), Joe Terranova, L.J. Ganser (Narrator)

Audiobook

House of Lies: How Management Consultants Steal Your Watch and Then Tell You the Time

"The basis for the Don Cheadle series currently available on Netflix, an accurate and darkly hilarious behind-the-scenes look at the twisted world of management consulting. "[A] highly intelligent and deeply funny debut memoir skewers a segment of the economy that nearly every white-collar worker has learned to fear and loathe: consultancies." -Publishers Weekly Once upon a time in Corporate America paid certain people huge fees to tell organizations what they were doing wrong. These men and women really knew next to nothing. They trashed business, destroyed careers, and wasted time and money. They called themselves Management Consultants. . . . When Martin Kihn joined a powerhouse New York consulting firm, he thought his job was to help organizations. In reality, the consultants spent precious work hours prowling for new clients, and offered little or no useful information. From power breakfasts with mind games to the screaming indignity of "Feedback Camp" in New Jersey, House of Lies reveals the truth about a "profession" that could threaten your job, your career, and your life . . . and even throws you some lifelines should the suits start circling your company. "With sharp wit, consultant Kihn tears down myths surrounding the highly profitable and revered management-consulting industry. . . . No activity avoids Kihn's scathing pen, including his highly critical analysis of business books." -Booklist "Exceedingly smart and funny . . . Kihn's breezy, Jay McInerney-inspired writing renders the damnable daily life of the management consultant precisely, often hilariously." -Salon.com "Funny, lucid, and lacerating." -Graydon Carter, editor-in-chief, Vanity Fair "

Martin Kihn (Author), Johnny Heller (Narrator)

Audiobook

Greedy Bastards: Corporate Communists, Banksters, and the Other Vampires Who Suck America Dry

"DYLAN RATIGAN’S mission is to uncover never-before-seen solutions to the most pressing issues of our time: government corruption, corporate communism, an ailing health care system, an age-old dependency on foreign oil, and a broken educational system. In this groundbreaking book, Ratigan makes a case that America has the opportunity to prosper, but only by setting clear goals. Ratigan believes that this country, now more than ever, needs passionate debate and smart policy, a brazen willingness to scrap what doesn’t work, and the entrepreneurial spirit to try what does. Ratigan has compiled brash and fresh solutions for building a new and better America, and with this book he has started the debate America deserves."

Dylan Ratigan (Author), Dylan Ratigan (Narrator)

Audiobook

Success Training: Secrets to the Life You Have Always Dreamed of

Kevin L. McCrudden (Author), Kevin McCrudden (Narrator)

Audiobook

Money Well Spent?: The Truth behind the Trillion-Dollar Stimulus, the Biggest Economic Recovery Plan

"The 2012 presidential campaign will, above all else, be a referendum on the Obama administration's handling of the financial crisis, recalling the period when Obama's "audacity of hope" met the austerity of reality. Central to this is the American Recovery and Reinvestment Act of 2009-the largest economic recovery plan in American history. Senator Mitch McConnell gave a taste of the enormity of the money committed: if you had spent $1 million a day since Jesus was born, it still would not add up to the price tag of the stimulus package. The story of how this almost entirely partisan piece of legislation-Democrats voted for it, Republicans against it-was passed and, more importantly, how the money was spent and to what effect, is known barely at all. Stepping outside the political fray, ProPublica's Michael Grabell offers a perceptive, balanced, and dramatic story of what happened to the taxpayers' money, pursuing the big question through behind-the-scenes interviews and on-the-ground reporting in more than a dozen states across the country."

Michael Grabell (Author), William Hughes (Narrator)

Audiobook

Collaborate or Perish!: Reaching Across Boundaries in a Networked World

"In Collaborate or Perish! former Los Angeles police chief and New York police commissioner William Bratton and Harvard Kennedy School's Zachary Tumin lay out a field-tested playbook for collaborating across the boundaries of our networked world. Today, when everyone is connected, collaboration is the game changer. Agencies and firms, citizens and groups who can collaborate, Bratton and Tumin argue, will thrive in the networked world; those who can't are doomed to perish. No one today is better known around the world for his ability to get citizens, governments, and industries working together to improve the safety of cities than William Bratton. At Harvard, Zachary Tumin has led senior executives from government and industry in executive sessions and classrooms for over a decade, burnishing a global reputation for insight and leadership. Together, Bratton and Tumin draw on in-depth accounts from Fortune 100 giants such as Alcoa, Wells Fargo, and Toyota; from masters of collaboration in education, social work, and the military; and from Bratton's own storied career. Among the specific strategies they reveal: • Start collaboration with a broad vision that supporters can add to and make their own • Rightsize problems, and get value in the hands of users fast • Get the right people involved-from sponsors to grass roots • Make collaboration pay in the right currency-whether recognition, rewards, or revenue Today companies and managers face unique challenges-and opportunities-in reaching out to others, thanks to the incredibly connected world in which we live. Bratton and Tumin provide practical strategies anyone can use, from the cubicle to the boardroom. This is the ultimate guide to getting things done in today's networked world."

William Bratton, Zachary Tumin (Author), William Bratton, Zachary Tumin (Narrator)

Audiobook

Secret Weapon: How Economic Terrorism Brought Down the U.S. Stock Market and Why It Can Happen Again

"Who's really to blame for America's catastrophic financial meltdown and devastating national recession? Contrary to what the 'Occupy Movement' might tell you, it's not greedy Wall Street executives. No, as one of America's top financial professionals reveals in this shocking book, the real culprit is economic warfare, with our foreign enemies exploiting our lurking financial weaknesses. In Secret Weapon, Kevin Freeman unveils how all the evidence—including motive, means, and opportunity—points to America's foreign enemies deliberately pushing our economy over the brink. In this stunning expos├®, Freeman reveals: –The evidence linking Communist China and Islamic finance to economic warfare against the United States –Why initial reports linked the 2008 stock market crash to economic terrorism—and why the Obama administration continues to look the other way –How the financial attack unfolded—and how the perpetrators tried to cover their tracks –Why you should expect another financial attack even more devastating than the last one—and how you can protect yourself from it In Secret Weapon you'll learn what our enemies know and what the Obama administration has chosen to ignore—that our financial system is profoundly vulnerable to financial terrorism and that we are being targeted for further and even more destructive attacks by our enemies, who want to cripple America's position as the world's leading economy. If you want to protect yourself and protect our country, then you need to read Secret Weapon to understand how we have entered a new age of warfare—an age our enemies want to make the Dark Ages of the United States."

Kevin D. Freeman (Author), Tom Weiner (Narrator)

Audiobook

Make Your Own Rules: A Renegade Guide to Unconventional Success

"Former star of the classic TV series M*A*S*H, Wayne Rogers has, over the past four decades, become an enormously successful entrepreneur and businessman—and in Make Your Own Rules he shows you how to retain your own identity and reap tremendous rewards in your career and business while doing so. Using fascinating examples from his wide array of experiences—all of which involved leaping into situations where he lacked the traditional background in a particular field— Rogers presents a clarion call to the creative-minded person who isn’t quite sure how to apply that creativity to the world of business. How do you make your way in the business world without becoming a robot? What are the secrets to distinguishing yourself and finding out-of-the-box solutions? Make Your Own Rules encourages you to see things from a fresh perspective, color outside the lines, and avoid becoming a slave to convention. Whether you’re trying to move up the ranks, make a career transition, or develop your own business, the advice in this audiobook will help you realize your full potential."

Josh Young, Wayne Rogers (Author), Walter Dixon (Narrator)

Audiobook