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Selling Sustainability Short?

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Selling Sustainability Short? Synopsis

Can private standards bring about more sustainable production practices? This question is of interest to conscientious consumers, academics studying the effectiveness of private regulation, and corporate social responsibility practitioners alike. Grabs provides an answer by combining an impact evaluation of 1,900 farmers with rich qualitative evidence from the coffee sectors of Honduras, Colombia and Costa Rica. Identifying an institutional design dilemma that private sustainability standards encounter as they scale up, this book shows how this dilemma plays out in the coffee industry. It highlights how the erosion of price premiums and the adaptation to buyers' preferences have curtailed standards' effectiveness in promoting sustainable practices that create economic opportunity costs for farmers, such as agroforestry or agroecology. It also provides a voice for coffee producers and value chain members to explain why the current system is failing in its mission to provide environmental, social, and economic co-benefits, and what changes are necessary to do better.

About This Edition

ISBN: 9781108835039
Publication date: 14th May 2020
Author: Janina Grabs
Publisher: Cambridge University Press
Format: Hardback
Pagination: 352 pages
Series: Organizations and the Natural Environment
Genres: Sustainability
Investment and securities
Forestry industry
Organic farming
Agronomy and crop production
Business and the environment; ‘green’ approaches to business