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The Economics of the Mass Media

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The Economics of the Mass Media Synopsis

The study of the mass media has flourished over recent decades. Whereas media and communications have traditionally been studied via the lens of sociology or other non-economic disciplines, the perspectives and frameworks offered by economics are now properly recognised as central to our understanding of the organization and behaviour of the mass media - a fact reflected in this unique collection. As more and more economists have turned their attention to media firms and industries, a rich and diverse body of literature has emerged. The articles drawn together in this volume present a survey of the papers that have contributed in important ways to this developing field of enquiry.

About This Edition

ISBN: 9781858988115
Publication date:
Author: Gillian Doyle
Publisher: Edward Elgar Publishing Ltd
Format: Hardback
Pagination: 672 pages
Series: The International Library of Critical Writings in Economics series
Genres: Media, entertainment, information and communication industries

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