"This is a comprehensive guide with links throughout the book to further resources and services that are offered by the author and their company."
Part of my job involves marketing and it’s a new skill that I am constantly looking to improve on. I thought that ‘The Client Stampede’ by Julie Guest was a great resource offering detailed insight into a simple seven step process called “The Client Stampede Formula”. In this book the author explains how the formula was created, and really helpful case studies of the formula in action so that you can see how to implement similar techniques in your own campaigns to hopefully yield results.
This is a comprehensive guide with links throughout the book to further resources and services that are offered by the author and their company. ‘The Client Stampede’ is written in a way that I think would be widely accessible, with any technical language explained quickly and extra troubleshooting at the end of the book.
I also liked the cliff notes that appear at the end of the book that I’m certain will serve as a reminder when looking to implement this formula. A book that is targeted at transforming any sales and marketing strategy, I think that there is really valuable advice in here for everyone from experienced marketing professionals looking to try a new approach to those with their own business and looking for new and effective ways to get the word out about their products.
I’m eager to implement some of the techniques in this book in my own work to test their impact.
Charlotte Walker, A LoveReading Ambassador
What if everything you thought you knew about marketing – was wrong? Imagine if you could launch an advertising campaign and know, ahead of time, if it was going to be a winner or not. Imagine doubling or tripling your prices and having your customers clamoring to do business with you and never, worrying about losing customers to your competitors again.
| Primary Genre | Business and Management |
| Recommendations: |
What if everything you thought you knew about marketing – was wrong? Imagine if you could launch an advertising campaign and know, ahead of time, if it was going to be a winner or not.
The Client Stampede features in the following genres: Business and Management, Indie Books We Love, Economics, Finance, Business and Management, Recommendations
Paperback. Not Available.
The Client Stampede was written by Julie Guest and published by Independently published
