Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and retain customers. Learn CRM concepts, discover what tools are available and which ones are suitable for your business, and get practical, expert advice on avoiding common pitfalls.
| ISBN: | 9780072231731 |
| Publication date: | 16th August 2004 |
| Author: | Paul Greenberg |
| Publisher: | McGraw-Hill an imprint of McGraw-Hill Education |
| Format: | Hardback |
| Pagination: | 670 pages |
| Genres: |
Computer hardware |
Updated to reflect the major changes in Customer Relationship Management (CRM) in the last few years, this third edition of CRM at the Speed of Light: Capturing and Keeping Customers in Real Time is a must-read for executives looking to leverage the latest technologies on the market to reach and retain customers. Learn CRM concepts, discover what tools are available and which ones are suitable for your business, and get practical, expert advice on avoiding common pitfalls.
CRM at the Speed of Light features in the following genres: Computer hardware
CRM at the Speed of Light is available in Hardback
CRM at the Speed of Light was written by Paul Greenberg and published by McGraw-Hill an imprint of McGraw-Hill Education
CRM at the Speed of Light has 670 pages