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Books By Christian Gilde, Fredrick Chilson - Author
Christian Gilde received his Ph.D. from the University of Bath and is now an associate professor of business in the Business and Technology Department at the University of Montana Western. His teaching interests include marketing and consumer behavior, and his research focuses on consumer psychology and culture.
The former operations manager for a multi-million dollar company, Fredrick M. Chilson went on to pursue his Ph.D. and now serves as a professor of business and the chair of the Business and Technology Department at the University of Montana Western. Dr. Chilson is also a managing editor for the Journal of Excellence in Business Education.