"A leading immunologist unlocks the secrets of the common cold (sniffles, sneezes, stuffy noses and all) with scientific clarity, practical advice, and (ahem) infectious storytelling verve."
Rooted in a century’s worth of research into the common cold, and informed by of-the-moment science, Dr David Miles’ Sneeze realises the unlikely achievement of rendering what’s typically regarded as an irritating everyday occurrence incredibly fascinating, with the bonus of sharing invaluable practical advice on how to avoid, fight and curtail the pervasiveness of the common cold.
We all know the feeling: “There’s something in your throat. Somewhere around the back of your palate, between your tonsils… It’s not painful, but your heart sinks because you know what comes next. By tomorrow, your throat will be burning and over the next two or three days, that irritation will have found its way up into your nose.
You have a cold”. True to the book’s personal style, Miles shares the fact that he, too, a preeminent immunologist, once regarded colds as “annoyances to be sniffled through with the help of medications from the local pharmacy, not research subjects worth pursuing”. All that changed when his “own lymphocytes adjusted my attitude to colds by trying to kill me” (they mutated into a type of cancer).
In this context, Sneeze sees Miles shares exhaustive detail how colds work, how colds are transmitted, what makes someone susceptible to colds, the history of the discovery of cold viruses, including influenza and coronaviruses, and what we can do about colds, with the section that shares experts’ remedies likely to be of particular interest.
In addition to providing exhaustive medical information, Sneeze’s 360 approach means it also covers the cost of colds on society (for example, in 2023, colds were estimated to cost the British economy around £44 billion). I especially enjoyed the chapter devoted to examining “When did the first person catch the first cold?” Fascinatingly, it seems the answer is found in the two “Yana boys” whose bodies had been frozen in northern Siberia for between 30,000 and 35,000 years.

A fascinating history of our most common illness, written by a leading immunologist.The tickle in the back of your throat; the cough that won't let you sleep; the stuffy nose and the constant need to sneeze - these symptoms are sadly all too familiar. Having a cold is so common in our day-to-day experience that we tend to see it as an inevitable inconvenience, rather than an illness that we should do something about.But despite its persistence in our lives, the common cold is still somewhat of a mystery. The cold virus is mostly harmless, arguably man-made and has become a multi-billion-pound burden on our civilisation. For the last 100 years, scientists have been trying to explain what exactly colds are and where they come from - with mixed results.Sneeze is the conclusion to a century's worth of research on colds, starting from the foundational discovery that colds are caused by viruses, up to developments made during the pandemic. This vital book explores the history and science of the common cold, and explains how we as a society become better at avoiding them and fighting them, and, perhaps most ambitiously, the practical steps we can take to stop spreading them.Inside, you will discover:
A fascinating history of our most common illness, written by a leading immunologist.The tickle in the back of your throat; the cough that won't let you sleep; the stuffy nose and the constant need to sneeze - these symptoms are sadly all too familiar. Having a cold is so common in our day-to-day experience that we tend to see it as an inevitable inconvenience, rather than an illness that we should do something about.But despite its persistence in our lives, the common cold is still somewhat of a mystery.
Sneeze features in the following genres: Health & Fitness, Popular Science, Anatomy, Coping with / advice about chronic or long-term illness or conditions, Popular medicine and health: the human body, Children’s health, Personal and public health / health education, Vaccination, Immunology, Chronic diseases and conditions, Medical microbiology and virology, Scientific research, Impact of science and technology on society, Cellular biology (cytology), Medicine and Nursing, Medicine: general issues, Public health and preventive medicine, Personal and public health / health education, Vaccination, Pre-clinical medicine: basic sciences, Anatomy, Clinical and internal medicine, Diseases and disorders, Immunology, Medical specialties, branches of medicine, Pathology, Chronic diseases and conditions, Medical microbiology and virology, Mathematics and Science, Science: general issues, Drawing and drawings in pencil, charcoal, crayon or pastel
Paperback, Hardback. £11.69, down from the £12.99 cover price. Pre-order. 18th March 2027.
Sneeze was written by David Miles and published by August Books an imprint of Canelo
Sneeze has 352 pages
£11.69, reduced from £12.99. Pre-order. 18th March 2027.