A SHORT COURSE IN SALES BASICS.
7 Lessons in Sales is a quick course in selling, giving you everything you need to know in just seven short chapters. From listening and asking pertinent questions, to presenting the features and benefits of your product or service to match your customer's needs, you'll discover how to become a world-class salesperson.
* Lesson 1: Jump-start your success formula
* Lesson 2: Develop product and service expertise
* Lesson 3: Understand buying motives
* Lesson 4: Turn objections to your advantage
* Lesson 5: Presentations and closings
* Lesson 6: Create action-provoking systems
* Lesson 7: Implement motivation and support systems
Explore the main themes and ideas in sales, get a basic knowledge and understanding of the key concepts, and test your progress with practical and thought-provoking exercises. 7 Lessons in Sales is your fastest route to success.
ABOUT THE SERIES
7 Lessons are for people who want to succeed at work. From negotiating and content marketing to finance and social media, the series covers the business topics that matter and that will help you make a difference today. Written in straightforward English, each book features a course of 7 short lessons so that with just a little work, you can quickly master the subject.
| ISBN: | 9781399830188 |
| Publication date: | 26th March 2026 |
| Author: | Christine Harvey |
| Publisher: | John Murray Business an imprint of John Murray Press |
| Format: | Paperback |
| Pagination: | 128 pages |
| Series: | TYW |
| Genres: |
Advice on careers and achieving success Sales and marketing management Sales and marketing |
A SHORT COURSE IN SALES BASICS.7 Lessons in Sales is a quick course in selling, giving you everything you need to know in just seven short chapters. From listening and asking pertinent questions, to presenting the features and benefits of your product or service to match your customer's needs, you'll discover how to become a world-class salesperson.* Lesson 1: Jump-start your success formula* Lesson 2: Develop product and service expertise* Lesson 3: Understand buying motives* Lesson 4: Turn objections to your advantage* Lesson 5: Presentations and closings* Lesson 6: Create action-provoking systems* Lesson 7: Implement motivation and support systemsExplore the main themes and ideas in sales, get a basic knowledge and understanding of the key concepts, and test your progress with practical and thought-provoking exercises. 7 Lessons in Sales is your fastest route to success.ABOUT THE SERIES7 Lessons are for people who want to succeed at work.
7 Lessons in Sales features in the following genres: Advice on careers and achieving success, Sales and marketing management, Sales and marketing
Paperback. £9.89, down from the £10.99 cover price. In Stock.
7 Lessons in Sales was written by Christine Harvey and published by John Murray Business an imprint of John Murray Press
7 Lessons in Sales has 128 pages
Yes it is part of TYW series
£9.89, reduced from £10.99. In Stock.