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The Power of Two

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The Power of Two Synopsis

Tap the Power of Alliance Networks

Inspired by the so-called virtual corporation, the opportunisticformation of short-term strategic pairings is the chief means bywhich today?s companies are realizing growth. In The Power of Two,two acknowledged business-alliance experts take readersstep-by-step through a proven, powerful method for successfullybuilding a network of strategic alliances and for managing suchnetworks via an alliance manager. Packed with examples, augmentedwith a wealth of assessment tools and charts, it?s the mostauthoritative, user friendly guide to mastering this important,emerging business stratagem currently available.

About This Edition

ISBN: 9780787909468
Publication date:
Author: John K Conlon, Melissa Giovagnoli
Publisher: Jossey-Bass an imprint of Wiley
Format: Paperback
Pagination: 193 pages
Series: Jossey-Bass Leadership Series
Genres: Business and Management

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