Given Sir Alan’s public face I was prepared to be annoyed and at odds with his views but found so much sense and refreshing lack of bullshit in The Way I See It that I’ve become rather a fan. His personal recollections of starting in business, failures as well as successes underline a lot of what has changed in modern Britain. The dead hand of Health and Safety, ambulance chasing lawyers, pap journalism and government bureaucracy stifling creativity. But hard work, conviction and determination can still win out. Highly motivating reading, highly enjoyable to read and a real insight into Alan Sugar himself.
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Top Man: How Philip Green Built his High Street Empire, Stewart Lansley
Business Stripped Bare: Adventures of a Global Entrepreneur, Richard Branson
Everyone knows that Lord Sugar has strong opinions and is not afraid to share them - no matter how controversial they may be. His latest book takes us into the world of Alan Sugar: entrepreneur, Twitter addict, television star, keen cyclist, peer of the realm and bemused grandfather. In The Way I See It he shares his trenchant views on subjects as varied as over-priced poncy restaurants, the problems with British society, why French drivers wind him up, the secrets of his own success, and the reason he respects Katie Price more than most celebrities. Crammed full of brilliant stories, amusing rants and sound advice, this is the last word on life, the universe and everything from the nation's favourite straight-talking businessman.
Publication date: 26/04/2012
Publisher: Pan Books an imprint of Pan Macmillan
|Publication date:||26th April 2012|
|Publisher:||Pan Books an imprint of Pan Macmillan|
|Genres:||Biography / Autobiography, eBook Favourites, The Real World,|
Today Lord Sugar is chairman of Amshold Group Ltd. In 2009 he was appointed by PM Gordon Brown as Enterprise Champion to advise the government on small business and enterprise, and was also awarded a life peerage, becoming Alan, Baron Sugar of Clapton in the London Borough of Hackney. He continues to appear in The Apprentice. Author Photo © Paul Marc MitchellMore About Alan Sugar