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The Bestseller Code by Matthew Jockers, Jodie Archer
  

The Bestseller Code

Biography / Autobiography   The Real World   eBook Favourites   

RRP £9.99

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In The Bestseller Code, Archer and Jockers boldly claim that not only can mega-hits be explained and identified - but they've built the algorithm to prove it. Using cutting-edge text mining techniques, they have developed a model that analyses theme, plot, style and character to explain why some books resonate more than others with readers. Provocative, entertaining, and ground-breaking, The Bestseller Code explores the hidden patterns at work in the biggest hits and, more importantly, the real reasons we love to read.

Synopsis

The Bestseller Code by Matthew Jockers, Jodie Archer

What if the success of E.L.James and Dan Brown was not so random? What if there were an algorithm that could pick out the bestseller DNA concealed within these books before they're published? This is the audacious claim made by Jodie Archer and Matthew Jockers ... Girl on the Train. Fifty Shades. The Goldfinch. Why do some books capture the whole world's attention?

Reviews

'Smart, savvy and full of ideas' Fiona Wilson, The Times

'If you're someone who dreams of penning a bestseller, read this book' The Week

'Non-formulaic, eye-opening, deeply-researched - and really worth your time' GQ

'When a story captures the imagination of millions, that's magic. Can you qualify magic? Archer and Jockers just may have done so' Sylvia Day, no.1 bestselling author 'The claims are eye-grabbing ...and also highly plausible' Robert Douglas-Fairhurst, Spectator

'Thought-provoking and interesting ...Here is a book worth reading' David Bond, Financial Times

About the Author

Matthew Jockers (Author) Matthew L. Jockers was the co-founder of Stanford University's Literary Lab in Silicon Valley. His digital humanities work has been profiled in The New York Times, the LA Review of Books and more. He is Associate Professor of English at the University of Nebraska in Lincoln. Jodie Archer (Author) Jodie Archer bought and edited books for Penguin UK before she decamped for the doctoral program in English at Stanford University. After her PhD, she worked at Apple as their research lead on literature. She is now a full-time writer.

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Book Info

Publication date

6th July 2017

Author

Matthew Jockers, Jodie Archer

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Publisher

Penguin Books Ltd

Format

Paperback
256 pages

Categories

Biography / Autobiography
The Real World
eBook Favourites

Creative writing & creative writing guides

ISBN

9780141982489

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