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Sad Men by Dave Roberts
  

Sad Men

Biography / Autobiography   eBook Favourites   eBook Favourites   

RRP £12.99

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Dave Roberts dreamed the dreams, he wanted to be a big Honcho in the world of advertising but it wasn’t to be, somehow the star-studded career never happened and Dave Roberts got stuck with the boring jobs no-one else wanted to do. Where did it all go wrong?

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Synopsis

Sad Men by Dave Roberts

All Dave Roberts ever wanted to do (apart from collect football programmes) was to work in advertising. More specifically, to work for the world's best advertising agency, Saatchi and Saatchi. There was just one problem. Even when he managed to persuade someone to employ him, Dave's copywriting assignments were mainly for second hand car dealers and double glazing companies. And Leeds, Manchester and, bizarrely, New Zealand were a long way from Charlotte Street and Madison Avenue. This was the world of the Sad Men. In his sparkling new memoir, Dave tells the story of a life shaped by his love of adverts, from seeing the PG Tips chimps at the age of three to writing infamous ads such as the Westpac Rap and having David Jason plug a family restaurant. Bursting with brilliant ideas - and some pretty daft ones - it is the cautionary tale of a quest for advertising glory...and not quite ever getting there.

Reviews

Told with wit, warmth and an obsessive eye to detail that I have not seen since Nick Hornby was writing about pop music, Sad Men is both a brilliant memoir about a lifetime obsession with advertising and a heartfelt, curiously moving book that roams the world but always returns to the fantasies that were created by smart people trying to sell us stuff. Forget Don Draper - Dave Roberts is the world's favourite ad man. Tony Parsons Witty, wry and self-deprecating. Go buy! Freya North An insightful, eye-opening and often eye-wateringly funny tale. Sunday Sport If you wish to discover what kind of mad man becomes an ad man, the answers are to be found in Sad Men. -- Roger Lewis Daily Mail, Book of the Week Genuinely enlightening... what is most surprising about the book, and the obsession detailed within, is just how moving and sympathetic it proves. There's a tendency to think of advertising as an intensely cynical industry, but what Roberts
story illustrates is that there is often an artistic impulse and integrity at play as well. More than this, Sad Men takes one of the bugbears of contemporary entertainment, product placement, and uses it in the most sincere and even heartfelt fashion. litro

.co.uk


About the Author

Dave Roberts has been one of those annoying bike couriers, a security guard, a Civil Servant, a KFC chef who was fired for trying to steal a sample of the secret recipe, and a train driver - all before reaching the age of twenty. After that, he settled for a career in advertising, which was eventually cut short by illness, but not before accidentally winning a Silver Lion at Cannes. He now writes books, which all seem to have a theme in common: obsession...

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Book Info

Publication date

27th March 2014

Author

Dave Roberts

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Author's Website

daverobertsbooks.com/

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Publisher

Bantam Press an imprint of Transworld Publishers Ltd

Format

Paperback
304 pages

Categories

Biography / Autobiography
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Advertising
Memoirs

ISBN

9780593071304

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