Richard Gruneau is Professor of Communication at Simon Fraser University, Vancouver, Canada. He has written widely in critical political economy, media studies, popular culture, and sport studies. His books include Artificial Ice: Hockey, Commerce and Culture (co-edited with David Whitson, 2006); The Missing News: Filters and Blind Spots in Canada’s Press (with Robert Hackett and NewsWatch Canada, 2000); Class, Sports and Social Development (1983, 1999); and Hockey Night in Canada: Sport, Identities and Cultural Politics (with David Whitson, 1993). John Horne is Professor of Sport and Sociology in the School of Sport, Tourism and The Outdoors at the University of Central Lancashire, Preston, U.K.. He has written widely in the sociology of leisure, consumer culture, and sport studies. His previous books include Sport and Social Movements: From the Local to the Global (with Harvey, Safai, Darnell and O’Neill, 2014); Understanding Sport: A Socio-Cultural Analysis, 2nd Edition (with Tomlinson, Whannel and Woodwa