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Patrick Martins is a distributor of locally raised meat through his company Heritage Foods USA, which sends over 60,000 pounds of meat every week to New York's top restaurants. He is also a founder of Slow Food USA and a founder and on-air personality at Heritage Radio Network, which has over 1 million visitors a month. He lives in Brooklyn.
We have evoled as meat eaters, proclaims Patrick Martins, and it's futile to deny it. But, given the destructive forces of the fast-food industry and factory farming, we need to make smart, informed choices about the food we eat and where it comes from. In 50 short chapters, Martins cuts through organised zealotry and the misleading jargon on food labelling to outline realistic steps everyone can take to be part of the sustainable-food movement.