Many people dream of starting their own business one day, but are not sure how to make it a reality, or whether they will succeed. In this book the author presents a comprehensive user guide for aspiring entrepreneurs, and provides expert advice and guidance on every major aspect of launching a new business. Step-by-step, this inspiring and highly readable book explains how would-be entrepreneurs can evaluate the strength of their business idea, protect their inventions, understand the legal steps and responsibilities involved in forming a company, position their products in the market, create a business plan and acquire financing.
Featuring case studies, practical exercises and tips, the book helps to demystify the process of starting a new business, giving readers the confidence to start up, and greatly increasing the chances of their entrepreneurial dream becoming a reality. It also offers a valuable learning resource for entrepreneurship and start-up clubs atuniversities and business schools.
| ISBN: | 9783319945460 |
| Publication date: | 22nd August 2018 |
| Author: | Tom Harris |
| Publisher: | Springer an imprint of Springer International Publishing |
| Format: | Hardback |
| Pagination: | 146 pages |
| Series: | Management for Professionals |
| Genres: |
Entrepreneurship / Start-ups Business strategy Business innovation |
Many people dream of starting their own business one day, but are not sure how to make it a reality, or whether they will succeed. In this book the author presents a comprehensive user guide for aspiring entrepreneurs, and provides expert advice and guidance on every major aspect of launching a new business.
Start-Up features in the following genres: Entrepreneurship / Start-ups, Business strategy, Business innovation
Paperback, Hardback. Not Available.
Start-Up was written by Tom Harris and published by Springer an imprint of Springer International Publishing
Start-Up has 146 pages
Yes it is part of Management for Professionals series