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Bricks Matter

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Bricks Matter Synopsis

Get proven guidance to build a market-driven supply chain management system

Supply chain management processes have gradually shifted from a supply-driven focus to a demand-driven one in order to better synchronize demand and supply signals. Bricks Matter shows you how you can identify market risks and opportunities and translate these into winning tactics. Business cases highlight how business leaders are winning through market-driven approaches.

  • Helps you understand how to apply the emerging world of predictive analytics for the better management of value networks
  • Includes business cases illustrating the market-driven approach
  • Reveals how businesses can identify market risks and translate these into supply-side tactics

As companies transition from demand-driven to market-driven approach, the focus in organizations shifts from one of vertical excellence to building strong market-to-market horizontal processes. Improve revenue by increasing market share, improve profit margins, and maintain high levels of customer service with the indispensable guidance found in Bricks Matter.

About This Edition

ISBN: 9781118218310
Publication date:
Author: Lora M Cecere, Charles Chase
Publisher: John Wiley & Sons, Inc. an imprint of Wiley
Format: Hardback
Pagination: 320 pages
Series: Wiley and SAS Business Series
Genres: Business and Management

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