Each year, millions of Swiss Colony mail-order catalogs featuring more than 30,000 items flow into American homes. Little did Raymond Kubly realize in 1926, when he had the goofy idea of selling cheese by mail, that his then-fledgling company would become a mail-order giant. In those first years, cheese wheels were cut and wrapped in consumer-sized pieces in the Kubly family basement and garage. Soon the company was selling not only cheese but sausages, meats, and pastry desserts, all from the pleasant, little southern Wisconsin city of Monroe. Today the ever-expanding Swiss Colony, having ventured into home furnishings, jewelry, apparel, and more, is one of the largest direct marketing companies in the United States.
| ISBN: | 9780738540245 |
| Publication date: | 12th April 2006 |
| Author: | Jim Glessner |
| Publisher: | Arcadia Publishing an imprint of Arcadia Publishing Inc. |
| Format: | Paperback |
| Pagination: | 128 pages |
| Series: | Images of America |
| Genres: |
History of the Americas |
Each year, millions of Swiss Colony mail-order catalogs featuring more than 30,000 items flow into American homes. Little did Raymond Kubly realize in 1926, when he had the goofy idea of selling cheese by mail, that his then-fledgling company would become a mail-order giant. In those first years, cheese wheels were cut and wrapped in consumer-sized pieces in the Kubly family basement and garage. Soon the company was selling not only cheese but sausages, meats, and pastry desserts, all from the pleasant, little southern Wisconsin city of Monroe. Today the ever-expanding Swiss Colony, having ventured into home furnishings, jewelry, apparel, and more, is one of the largest direct marketing companies in the United States.
The Swiss Colony features in the following genres: History of the Americas
The Swiss Colony is available in Paperback
The Swiss Colony was written by Jim Glessner and published by Arcadia Publishing an imprint of Arcadia Publishing Inc.
The Swiss Colony has 128 pages
Yes it is part of Images of America series