This volume assesses the situation for multinationals at the beginning of the 1990s, bringing together contributions from academics recognized as world leaders in the field and from practitioners with wide experience in international management. Drawing on perspectives from Europe, the USA and Japan, the contributors outline the shape of the global firm of the future. They focus squarely on the development of the corporation as a whole, rather than on the narrow management of individual foreign subsidiaries, and they also explore the specific implications for areas such as strategic planning systems, financial management, information systems and R & D management.
| ISBN: | 9780415751933 |
| Publication date: | 10th March 2014 |
| Author: | Christopher Bartlett |
| Publisher: | Routledge an imprint of Taylor & Francis Ltd |
| Format: | Paperback |
| Pagination: | 364 pages |
| Series: | Routledge Library Editions: International Business |
| Genres: |
Economics Business and Management |
This volume assesses the situation for multinationals at the beginning of the 1990s, bringing together contributions from academics recognized as world leaders in the field and from practitioners with wide experience in international management. Drawing on perspectives from Europe, the USA and Japan, the contributors outline the shape of the global firm of the future.
Managing the Global Firm (RLE International Business) features in the following genres: Economics, Business and Management
Paperback. £45.89, down from the £50.99 cover price. Not Available.
Managing the Global Firm (RLE International Business) was written by Christopher Bartlett and published by Routledge an imprint of Taylor & Francis Ltd
Managing the Global Firm (RLE International Business) has 364 pages
Yes it is part of Routledge Library Editions: International Business series
£45.89, reduced from £50.99. Not Available.