Around the globe, people now engage with media content across multiple platforms, following stories, characters, worlds, brands and other information across a spectrum of media channels. This transmedia phenomenon has led to the burgeoning of transmedia studies in media, cultural studies and communication departments across the academy. The Routledge Companion to Transmedia Studies is the definitive volume for scholars and students interested in comprehending all the various aspects of transmediality. This collection, which gathers together original articles by a global roster of contributors from a variety of disciplines, sets out to contextualize, problematize and scrutinize the current status and future directions of transmediality, exploring the industries, arts, practices, cultures, and methodologies of studying convergent media across multiple platforms.
| ISBN: | 9780367580506 |
| Publication date: | 30th June 2020 |
| Author: | Matthew Freeman, Renira Rampazzo Gambarato |
| Publisher: | Routledge an imprint of Taylor & Francis |
| Format: | Paperback |
| Pagination: | 524 pages |
| Series: | Routledge Media and Cultural Studies Companions |
| Genres: |
Popular culture Media studies: TV and society News media and journalism Sales and marketing Communication studies History |
Around the globe, people now engage with media content across multiple platforms, following stories, characters, worlds, brands and other information across a spectrum of media channels. This transmedia phenomenon has led to the burgeoning of transmedia studies in media, cultural studies and communication departments across the academy. The Routledge Companion to Transmedia Studies is the definitive volume for scholars and students interested in comprehending all the various aspects of transmediality. This collection, which gathers together original articles by a global roster of contributors from a variety of disciplines, sets out to contextualize, problematize and scrutinize the current status and future directions of transmediality, exploring the industries, arts, practices, cultures, and methodologies of studying convergent media across multiple platforms.
The Routledge Companion to Transmedia Studies features in the following genres: Popular culture, Media studies: TV and society, News media and journalism, Sales and marketing, Communication studies, History
The Routledge Companion to Transmedia Studies is available in Paperback, Hardback
The Routledge Companion to Transmedia Studies was written by Matthew Freeman, Renira Rampazzo Gambarato and published by Routledge an imprint of Taylor & Francis
The Routledge Companion to Transmedia Studies has 524 pages
Yes it is part of Routledge Media and Cultural Studies Companions series
£44.09