This book documents the "unholy alliance" between corporations and Hollywood and takes up issues as how marketers turn citizens into consumers, ads that kill, sex in advertising, marketing in public schools, and selling of social issues. It acts as a primer on the social ills of commercialism.
| ISBN: | 9780367158941 |
| Publication date: | 19th October 2020 |
| Author: | Michael F Jacobson |
| Publisher: | Routledge an imprint of Taylor & Francis |
| Format: | Paperback |
| Pagination: | 260 pages |
| Genres: |
Sociology |