Feeling uninspired? That shouldn't keep you from creating great design work. Design is not about luck, inspiration, or personal expression. Design is a disciplined pursuit aimed at producing sensible, functional work for clients. In The Design Method, you'll learn how to create quality design work on a regular basis that consistently pleases your clients using the same method that Creative Director Eric Karjaluoto uses at his creative agency, smashLAB. The Design Method will teach you a proven, repeatable process for solving visual communication problems.
In this book, you will learn:
Ways to conduct research and gain insight into your clients' situations
A process for establishing strategies and plans for your projects
How to develop a cohesive concept and visual direction for each client/job
An iterative approach to prototype, test, refine, and produce effective design
Techniques for presenting and documenting creative work
Tips for making your design studio operate efficiently and consistently
| ISBN: | 9780321928849 |
| Publication date: | 29th August 2013 |
| Author: | Eric Karjaluoto |
| Publisher: | New Riders an imprint of Pearson Education |
| Format: | Paperback |
| Pagination: | 240 pages |
| Series: | Voices That Matter |
| Genres: |
Desktop publishing The arts: general topics |
Feeling uninspired? That shouldn't keep you from creating great design work.
The Design Method features in the following genres: Desktop publishing, The arts: general topics
Paperback. Not Available.
The Design Method was written by Eric Karjaluoto and published by New Riders an imprint of Pearson Education
The Design Method has 240 pages
Yes it is part of Voices That Matter series