This book aims to define innovation, identify its main characteristics, outline the processes that organisations go through to carry out innovation etc. It also provides tools of analysis so that students can take a critical perspective of innovations they encounter, both in the media and in their working lives.
The book takes a seminar friendly approach, with chapters based around mini case studies and examples. It is also research based which aids the student and promotes understanding.
| ISBN: | 9780077108618 |
| Publication date: | 16th December 2005 |
| Author: | David Smith |
| Publisher: | McGraw-Hill Education |
| Format: | Paperback |
| Pagination: | 315 pages |
| Genres: |
Business and Management |
This book aims to define innovation, identify its main characteristics, outline the processes that organisations go through to carry out innovation etc. It also provides tools of analysis so that students can take a critical perspective of innovations they encounter, both in the media and in their working lives.
The book takes a seminar friendly approach, with chapters based around mini case studies and examples. It is also research based which aids the student and promotes understanding.
Exploring Innovation features in the following genres: Business and Management
Exploring Innovation is available in Paperback
Exploring Innovation was written by David Smith and published by McGraw-Hill Education
Exploring Innovation has 315 pages