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James Siegel - Author

About the Author

James Siegel is vice chairman, senior executive creative director and member of the Board of Directors of BBDO New York and is one of the agency's top creative talents. His work includes such accounts as Visa, Frito-Lay (Tostitos), Charles Schwab, Office Depot and Pepsi Twist, where his contributions have played a significant role in enhancing the agency's creative reputation.

Siegel has been recognized for other spots, including two from Federal Express: the poignant and heartwarming "Adoption," which received a gold and silver at the New York Festivals in 1991, and "Secretary," which was selected "most humorous" and "best 30-second commercial" of 1992 by the Hollywood Radio and Television Society as well as being named both an Adweek and an Ad Age "Best Spot." Beyond this, Jimmy has won numerous other awards from the London International Advertising Festival, National ADDY's, Andy's and other prestigious industry competitions.

Most recently, Siegel was recognized by The Advertising Club for a poignant commercial he created for Visa following the September 11 attacks. As described by Adweek critic Barbara Lippert, "the spot did not respond to the sadness and powerlessness we felt, but rather, offered us an organic life force rising up before our eyes." The commercial, a salute to New York City's live theatre and the resolve of the people of New York, showed several black and white scenes capturing the romance and glamour of Broadway from both sides of the curtain, set against Judy Collins' unexpectedly haunting version of "Give My Regards To Broadway." "The curtain will never go down on New York City," said a simple title card at the close; and in so doing, Jimmy created what Ms. Lippert called "the best return to normal message she could imagine." The commercial has just been nominated for a 2002 Emmy.

Siegel holds a B.A. from the City University of New York. He lives on Long Island in New York.

 

Featured books by James Siegel

Other books by James Siegel

Deceit

Deceit

Author: James Siegel Format: eBook Release Date: 09/08/2006

It looks like just another car crash: a head-on collision on a lonely stretch of desert highway that leaves one driver dead. Yet Tom Valle, the local newspaperman assigned to the story, is damned good at spotting lies. He should know--once a star reporter at America's most prestigious daily, he was disgraced after being caught spinning columns of lies and exiled to the smallest town paper that would have him. Seeking personal redemption and the resurrection of his career, Valle investigates a trail of cover-up, fraud, and murder stretching back for decades. But the path of corruption is so dark, Valle wonders if this story will redeem him, or kill him.

Detour

Detour

Author: James Siegel Format: Paperback / softback Release Date: 01/04/2006

Naming the Witch

Naming the Witch

Author: James Siegel Format: Paperback / softback Release Date: 23/11/2005

Naming the Witch explores the recent series of witchcraft accusations and killings in East Java, which spread as the Suharto regime slipped into crisis and then fell. After many years of ethnographic work focusing on the origins and nature of violence in Indonesia, Siegel came to the conclusion that previous anthropological explanations of witchcraft and magic, mostly based on sociological conceptions but also including the work of E.E. Evans-Pritchard and Claude Levi-Strauss, were simply inadequate to the task of providing a full understanding of the phenomena associated with sorcery, and particularly with the ideas of power connected with it. Previous explanations have tended to see witchcraft in simple opposition to modernism and modernity (enchantment vs. disenchantment). The author sees witchcraft as an effect of culture, when the latter is incapable of dealing with accident, death, and the fear of the disintegration of social and political relations. He shows how and why modernization and witchcraft can often be companions, as people strive to name what has hitherto been unnameable.

Naming the Witch

Naming the Witch

Author: James Siegel Format: Hardback Release Date: 16/11/2005

Naming the Witch explores the recent series of witchcraft accusations and killings in East Java, which spread as the Suharto regime slipped into crisis and then fell. After many years of ethnographic work focusing on the origins and nature of violence in Indonesia, Siegel came to the conclusion that previous anthropological explanations of witchcraft and magic, mostly based on sociological conceptions but also including the work of E.E. Evans-Pritchard and Claude Levi-Strauss, were simply inadequate to the task of providing a full understanding of the phenomena associated with sorcery, and particularly with the ideas of power connected with it. Previous explanations have tended to see witchcraft in simple opposition to modernism and modernity (enchantment vs. disenchantment). The author sees witchcraft as an effect of culture, when the latter is incapable of dealing with accident, death, and the fear of the disintegration of social and political relations. He shows how and why modernization and witchcraft can often be companions, as people strive to name what has hitherto been unnameable.

Derailed

Derailed

Author: James Siegel Format: Paperback / softback Release Date: 01/06/2004

Two Strangers on a Train. A Taste of Temptation. A Life Thrown Terrifyingly Off Course. Successful ad exec and loyal family man Charles Schine has never missed the 8:43...until today. He's late for his usual ride, but he's right on time for his worst nightmare. Sitting across from him on the 9:05 is the type of woman he's only dared to dream about. He takes a risk, breaks a vow, and soon his life is spiraling violently out of control. He betrays his family. A man is murdered. And a small fortune is lost. Now Charles must begin the most perilous journey of all-the fight to get his life back on track.

Epitaph

Epitaph

Author: James Siegel Format: Paperback / softback Release Date: 01/02/2003

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