Audiobooks by Guy Kawasaki

Wiser Guy: Life-Changing Revelations and Revisions from Tech's Chief Evangelist

"A collection of honest, humorous, and heartfelt stories from a Silicon Valley icon Wiser Guy is Guy Kawasaki's dynamic update of Wise Guy, delivering a fresh collection of stories that combine humor, humility, and the wisdom gained from five more years of life―and 250 episodes of the Remarkable People podcast. This new edition reflects Guy's continued evolution, enriched by deep conversations with luminaries such as Jane Goodall, Steve Wozniak, Stephen Wolfram, Angela Duckworth, and Julia Cameron. These interviews have broadened his perspective and deepened the relevance of his advice―transforming Wiser Guy into more than just a memoir; it's a collaborative, cross-generational conversation about purpose, resilience, and leadership. Whether you're launching your career, building a company, navigating uncertainty, or simply striving to grow, Wiser Guy is a practical and inspiring guide. It offers candid reflections and actionable insights from Guy and the remarkable minds who have influenced him―creating a roadmap for living a more meaningful, impactful life."

Guy Kawasaki (Author), Guy Kawasaki, Stephen Bowlby (Narrator)

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The Seven Deadly Stupidities: Using Other People’s Failures to Make Better Decisions

"“It’s good to learn from your mistakes. It’s better to learn from other people’s mistakes.” ~Warren Buffet Crisis manager George Pillari takes the reader through a series of real-life case studies to show us that decision making in tense situations is a skill to be learned and perfected. Different from most business books that talk about recipes for success (improve your habits, be more productive, etc.), Stupidities highlights what you need to avoid in order to be successful. In his foreword to the book, Guy Kawasaki sums it up: “80% of success is avoiding stupidity.” We learn from the success and failures of Elon Musk, Peter Thiel, Oprah Winfrey, Elizabeth Holmes, Google X, JP Morgan, the New York Yankees, the Titan Sub, Thomas Edison, Taylor Swift, and others. The Seven Deadly Stupidities: Going for the Moonshot Surrendering to FOMO Relying on Family and Friends Being Blinded by the Upside Trusting the Media Using Quick and Dirty Thinking Neglecting to Measure Twice There is the amazing story of Soviet General Petrov, who avoided all seven of the stupidities and prevented a global thermonuclear war. The chapter-by-chapter format lets the reader thumb through and pick the order to read the book. The summary of each stupidity includes lessons learned and advice on how to avoid the stupidity and “be smarter.” We are twice as likely to respond to negative events than positive ones. Pillari uses this behavioral sciences insight to guide the reader through how to learn from the failures of others and become a better decision-maker."

George Pillari, Guy Kawasaki (Author), Adam Lofbomm (Narrator)

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Think Remarkable: 9 Paths to Transform Your Life and Make a Difference

"In Think Remarkable, tech titan and creator of the Remarkable People podcast Guy Kawasaki delivers a practical, tactical, and sometimes radical discussion of how to make a difference in the world and live a fulfilling life. By synthesizing knowledge from more than forty years of working with organizations such as Apple, Canva, Google, Mercedes Benz, and Wikipedia, with insights from over 200 extraordinary people, such as Jane Goodall, Olivia Julianna, Stacey Abrams, Steve Wozniak, Mark Rober, and Bob Cialdini, Kawasaki and coauthor Madisun Nuismer offer a roadmap to finding internal remarkableness. In the book, you'll learn: ● How to adopt a growth mindset, develop grit and resilience, and embody graciousness throughout the process ● Why it's possible to make a difference, become a better person, and lead a fulfilling life ● What ideas and strategies can enable you to transform your outlook and attitude to prepare for major change An essential guide to focusing on what really matters in life, Think Remarkable is perfect for anyone who wants to make the world—and themselves—a little (or a lot) better."

Guy Kawasaki, Madisun Nuismer (Author), Guy Kawasaki, Madisun Nuismer, Perry Daniels (Narrator)

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The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything

"Brought to you by Penguin. Fully revised and expanded for the first time in a decade, The Art of the Start 2.0 now features Guy Kawasaki's advice on the tools which make it easier than ever to get established - including social media, crowdfunding and cloud computing. Whether you're an aspiring entrepreneur, own a business, or want to get more entrepreneurial within any organisation, this book will help you make your crazy ideas stick. It's an adventure that's more art than science - the art of the start. © Guy Kawasaki 2015 (P) Penguin Audio 2022"

Guy Kawasaki (Author), Paul Boehmer (Narrator)

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Ready to Be a Thought Leader?: How to Increase Your Influence, Impact, and Success

"Thought leaders are the informed opinion leaders, and go-to people in their field of expertise. They are trusted sources who move and inspire people with innovative ideas; turn ideas into reality, and know and show how to replicate their success. They are change agents who inspire evolutionary or even revolutionary change changing minds, behavior, and even the world. But how do they get there? And how can any one of us become a thought leader in our own right? In Ready to Be a Thought Leader?, renowned executive talent coach Denise Brosseau presents a well-defined process to transition from successful businessperson to thought leader. A thought leader in her own right (she speaks frequently and is an expert on womens entrepreneurship), Brosseau advises top Fortune 500 and Silicon Valley figures on how to make the leap. In Ready to Be a Thought Leader?, she reveals the 7 steps of her plan for becoming a thought leader: Whats My Driving Passion identify your professional sweet spot by pinpointing the interdisciplinary areas where your expertise and interests overlap with an urgent problem that needs to be solved. Catalyze a 'Silver Tsunami' Conversation take the kernel of an idea to appropriate stakeholders, gather input, identify key trends and then position and leverage that message to tell a bigger story that engages others. Nurture Your Helens identify key champions and clearly and convincingly articulate the win-win so they choose to use their clout to further your efforts and help you overcome that ping pong game of naysayers. Put Your I on the Line how, when and why its crucial to move from We created this to I believe we should go this direction to create a singular, focused vision. Produce Point-to Proof build measurable, verifiable evidence and precedence that gives you sufficient authority and credibility to close deals and get a yes. Put Yourself on Shout increase your credibility, strategic visibility and reputation and recognition as a thought leader via speaking, writing, traditional and social media, attending thought circles and networking. Incite (R)Evolution how to amplify, accelerate and audit the impact of your efforts. The book makes a business case for taking a more high-profile direction in your career and includes stories, tips and success secrets from others who have successfully made the transition, including Robin Chase, former CEO of Zipcar; Chip Conley, author of PEAK and former CEO of JDV Hospitality; and more. The final section will include guidelines on how to develop a forward-thinking strategic plan that gets you in to action and a set of steps you can take today, even if you only have 15 minutes, to become a thought leader. Ready to Be a Thought Leader? is essential reading for anyone ready to expand their influence, increase their professional success, and have an impact far beyond a single organization and industry, and ultimately leave a legacy that matters."

Denise Brosseau, Guy Kawasaki (Author), Kristin Kalbli, Vince Canlas (Narrator)

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The Open Innovation Revolution: Essentials, Roadblocks, and Leadership Skills

"The innovation role is changing rapidly as companies embrace the open innovation movement, seeking external partners to co-create future products and services. This changes the way companies organize for innovation and it requires a new mindset and new skills; it is no longer enough to just be a good project manager, researcher, engineer or leader. The Open Innovation Revolution is for professionals and companies that want to get a better understanding of open innovation."

Guy Kawasaki, Stefan Lindegaard (Author), Adam Verner (Narrator)

Audiobook

Enchantment: The Art of Changing Hearts, Minds, and Actions

"Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships. It converts hostility into civility and civility into affinity. It changes the skeptics and cynics into the believers and the undecided into the loyal. Enchantment can happen during a retail transaction, a high-level corporate negotiation, or a Facebook update. And when done right, it's more powerful than traditional persuasion, influence, or marketing techniques.Kawasaki argues that in business and personal interactions, your goal is not merely to get what you want but to bring about a voluntary, enduring, and delightful change in other people. By enlisting their own goals and desires, by being likable and trustworthy, and by framing a cause that others can embrace, you can change hearts, minds, and actions. For instance, enchantment is what enabled . . .* A Peace Corps volunteer to finesse a potentially violent confrontation with armed guerrillas.* A small cable channel (E!) to win the TV broadcast rights to radio superstar Howard Stern.??* A seemingly crazy new running shoe (Vibram Five Fingers) to methodically build a passionate customer base.??* A Canadian crystal maker (Nova Scotian Crystal) to turn observers into buyers.This book explains all the tactics you need to prepare and launch an enchantment campaign; to get the most from both push and pull technologies; and to enchant your customers, your employees, and even your boss. It shows how enchantment can turn difficult decisions your way, at times when intangibles mean more than hard facts. It will help you overcome other people's entrenched habits and defy the not-always-wise 'wisdom of the crowd.'Kawasaki's lessons are drawn from his tenure at one of the most enchanting organizations of all time, Apple, as well as his decades of experience as an entrepreneur and venture capitalist. There are few people in the world more qualified to teach you how to enchant people.As Kawasaki writes, 'Want to change the world? Change caterpillars into butterflies? This takes more than run-of-the-mill relationships. You need to convince people to dream the same dream that you do.' That's a big goal, but one that's possible for all of us."

Guy Kawasaki (Author), Dan John Miller, Ellen Archer, Guy Kawasaki (Narrator)

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