Tim Posselt investigates the factors leading to organizational competence for servitization - a key strategic alternative in times of digitalization and globalization -, and analyses the transformation process servitizing firms undergo. He explores the issue through conceptual research and case studies, and identifies the ability to access and leverage customer knowledge as the foundation of successful servitization. The findings provide valuable insight for managers looking to strengthen their service business, and add to literature on servitization and service-dominant logic.
| ISBN: | 9783658200954 |
| Publication date: | 23rd November 2017 |
| Author: | Tim Posselt |
| Publisher: | Springer Gabler an imprint of Springer Fachmedien Wiesbaden |
| Format: | Paperback |
| Pagination: | 286 pages |
| Series: | Markt- Und Unternehmensentwicklung Markets and Organisations |
| Genres: |
Business strategy Business innovation Organizational theory and behaviour |
Tim Posselt investigates the factors leading to organizational competence for servitization - a key strategic alternative in times of digitalization and globalization -, and analyses the transformation process servitizing firms undergo. He explores the issue through conceptual research and case studies, and identifies the ability to access and leverage customer knowledge as the foundation of successful servitization.
Organizational Competence for Servitization features in the following genres: Business strategy, Business innovation, Organizational theory and behaviour
Paperback. Not Available.
Organizational Competence for Servitization was written by Tim Posselt and published by Springer Gabler an imprint of Springer Fachmedien Wiesbaden
Organizational Competence for Servitization has 286 pages
Yes it is part of Markt- Und Unternehmensentwicklung Markets and Organisations series