This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies. The book presents a unique synthesis of findings from leading research on long-term competitiveness in fast changing industries.
The core of the study comprises an exclusive 1-year in-depth research study on the drivers of innovation at Google and includes examples on how Google has translated the reinvented management principles into practice. The book also offers key action-points to help practitioners in reinventing their own management models for continuous innovation.
| ISBN: | 9783319353562 |
| Publication date: | 3rd September 2016 |
| Author: | Annika Steiber |
| Publisher: | Springer an imprint of Springer International Publishing |
| Format: | Paperback |
| Pagination: | 125 pages |
| Series: | Management for Professionals |
| Genres: |
Business innovation Information technology industries Business mathematics and systems Development economics and emerging economies Business strategy |
This book shows how companies like Google have reinvented the common practice in management in order to continuously innovate in fast changing industries. With the ever-increasing pace of change, reinventing existing management principles could become a necessity and prove crucial in the long-term competitiveness of many companies.
The Google Model features in the following genres: Business innovation, Information technology industries, Business mathematics and systems, Development economics and emerging economies, Business strategy
Hardback, Paperback. Not Available.
The Google Model was written by Annika Steiber and published by Springer an imprint of Springer International Publishing
The Google Model has 125 pages
Yes it is part of Management for Professionals series