Jamy Yang, an award-winning designer with major partnerships to his credit, began his career in the industrial design department of the German manufacturer Siemans. Returning to China permanently in 2004, he founded his own company, Yang Design, which is now considered the most influential product strategy and design consultancy in China.
This book explores Yang's creative ideology in 15 thematic chapters, beginning with 'minimalism' and ending with 'kindness'. It expands on his theories about the purpose of design, the dislocations that exist today in Chinese culture and aesthetics, as well as the differences between Chinese and Western design.
Contents:
Minimalism; Archaeology; The Disconnect; DNA;
Craftmanship; Virtuality; Easy to use; Visuality; Touched; The
Anomalies; Semantics; Modulation; Sustainability; Fragmentation;
Kindness.
| ISBN: | 9781788840774 |
| Publication date: | 2nd October 2020 |
| Author: | Jamy Yang |
| Publisher: | ACC Art Books |
| Format: | Hardback |
| Pagination: | 265 pages |
| Series: | China Culture Perspectives |
| Genres: |
Individual designers or design groups Product design |
Jamy Yang, an award-winning designer with major partnerships to his credit, began his career in the industrial design department of the German manufacturer Siemans. Returning to China permanently in 2004, he founded his own company, Yang Design, which is now considered the most influential product strategy and design consultancy in China.
Design Fusion features in the following genres: Individual designers or design groups, Product design
Hardback. £27.00, down from the £30.00 cover price. Temporarily Out Of Stock.
Design Fusion was written by Jamy Yang and published by ACC Art Books
Design Fusion has 265 pages
Yes it is part of China Culture Perspectives series
£27.00, reduced from £30.00. Temporarily Out Of Stock.