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Innovations and Challenges in Social Media Discourse Analysis

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Innovations and Challenges in Social Media Discourse Analysis Synopsis

Innovations and Challenges in Social Media Discourse Analysis provides a key introduction to the analysis of everyday discourse on social media platforms.

Outlining the challenges involved in the study of social media discourse that includes social interaction, relationality, intersubjectivity, and intermodality, this book takes a social semiotic approach to offer a useful reconceptualisation of existing tools and introduces new methodologies to help those studying in this area.

Drawing on a range of corpora that feature tweets, Instagram photos, YouTube comments, and emoji, this book is essential reading for students studying modules on discourse analysis and language and media.

About This Edition

ISBN: 9781032190587
Publication date:
Author: Michele Zappavigna, Andrew S Ross
Publisher: Routledge an imprint of Taylor & Francis
Format: Hardback
Pagination: 202 pages
Series: Innovations and Challenges in Applied Linguistics
Genres: Semantics, discourse analysis, stylistics
Language: history and general works

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