Stereotypes are prevalent throughout our society. Using content analytical and experimental data in conjunction with case studies, When Stereotypes Collide explores the influence of gender and ethnic/racial minority stereotypes in the production of campaign messages created during congressional elections. Filling a void in political campaign research, this book draws specific attention to the uses and consequences of political advertisement videostyle strategies on the electoral fortunes of women and minority candidates.
| ISBN: | 9780820461250 |
| Publication date: | 27th June 2005 |
| Author: | Ann Gordon, Jerry Miller |
| Publisher: | Peter Lang an imprint of Lang, Peter, Publishing Inc. |
| Format: | Paperback |
| Pagination: | 150 pages |
| Series: | Frontiers in Political Communication |
| Genres: |
Communication studies Gender studies: women and girls Sociology and anthropology Political science and theory |
Stereotypes are prevalent throughout our society. Using content analytical and experimental data in conjunction with case studies, When Stereotypes Collide explores the influence of gender and ethnic/racial minority stereotypes in the production of campaign messages created during congressional elections.
When Stereotypes Collide features in the following genres: Communication studies, Gender studies: women and girls, Sociology and anthropology, Political science and theory
Paperback. Not Available.
When Stereotypes Collide was written by Ann Gordon, Jerry Miller and published by Peter Lang an imprint of Lang, Peter, Publishing Inc.
When Stereotypes Collide has 150 pages
Yes it is part of Frontiers in Political Communication series