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Breakthrough Business Negotiation

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Breakthrough Business Negotiation Synopsis

Breakthrough Business Negotiation is a definitive guide to negotiating in any business situation. This smart and practical book by Michael Watkins, a leading expert in negotiation at Harvard Business School, presents principles that apply to any negotiation situation and tools to achieve breakthrough results. Step by step, Breakthrough Business Negotiation demonstrates how to diagnose a situation, build coalitions, manage internal decision making, persuade others, organize a deal cycle, and create strategic alliances.

Watkins also explains how to prevent disputes from poisoning deals.

About This Edition

ISBN: 9780787960124
Publication date:
Author: Michael Watkins
Publisher: Jossey-Bass an imprint of Wiley
Format: Hardback
Pagination: 290 pages
Genres: Business and Management

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