First Published in 1985. This is a collection of sixteen essays on the marketing of services industries covering such topics as professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport, tourism, customer service and also new technology in the industry.
| ISBN: | 9780415761185 |
| Publication date: | 10th June 2014 |
| Author: | G R Foxall |
| Publisher: | Routledge an imprint of Taylor & Francis Ltd |
| Format: | Paperback |
| Pagination: | 224 pages |
| Genres: |
Economic history |
First Published in 1985. This is a collection of sixteen essays on the marketing of services industries covering such topics as professional services, banks, service firms, insurance services, freight transport, estate agencies, leisure, package holidays, urban public transport, tourism, customer service and also new technology in the industry.
Marketing in the Service Industries features in the following genres: Economic history
Paperback. £38.69, down from the £42.99 cover price. Not Available.
Marketing in the Service Industries was written by G R Foxall and published by Routledge an imprint of Taylor & Francis Ltd
Marketing in the Service Industries has 224 pages
£38.69, reduced from £42.99. Not Available.