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Successful Management

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Successful Management Synopsis

This book provides a guide to successful management. Managers need to set the right objectives for the company and clear objectives for themselves. A general manager must develop new strategies that are relevant to the environment and are based on the core competences of the corporation. These strategies will need to yield a long term competitive advantage so that they significantly increase the value of the company over time. This book, by the Chief Executive of a major multinational company, provides many insights and thoughtful consideration of important aspects of successful management.

About This Edition

ISBN: 9780333643471
Publication date:
Author: Neville Bain
Publisher: Palgrave Macmillan an imprint of Palgrave Macmillan UK
Format: Hardback
Pagination: 220 pages
Series: Macmillan Business
Genres: International business
Management and management techniques

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