Describes the impresive strategic turnaround at General Motors beginning in the early 1990s that has brought it back from the brink of bankruptcy. Focuses on how other companies in a variety of industries can learn from GM's experience.
| ISBN: | 9780195171419 |
| Publication date: | 9th September 2004 |
| Author: | Vincent P Barabba |
| Publisher: | Oxford University Press an imprint of OUP USA |
| Format: | Hardback |
| Pagination: | 256 pages |
| Genres: |
Management: leadership and motivation Business strategy |
Describes the impresive strategic turnaround at General Motors beginning in the early 1990s that has brought it back from the brink of bankruptcy. Focuses on how other companies in a variety of industries can learn from GM's experience.
Surviving Transformation features in the following genres: Management: leadership and motivation, Business strategy
Hardback, Ebook. £68.40, down from the £76.00 cover price. Not Available.
Surviving Transformation was written by Vincent P Barabba and published by Oxford University Press an imprint of OUP USA
Surviving Transformation has 256 pages
£68.40, reduced from £76.00. Not Available.