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How Business Storytelling Works

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How Business Storytelling Works Synopsis

Business storytelling is the #1 skill you need to succeed in your professional lives amidst all the noise, competition and massive technological disruption. In this book, Sandeep looks at human evolution, behavioural psychology and the world of movies to identify the golden principles of storytelling. Whether you are a corporate professional, an entrepreneur, a tech guru, a marketer, a strategy consultant, a social media influencer or a student, the book tells you how to succeed in the REAL world.

About This Edition

ISBN: 9780143461951
Publication date:
Author: Sandeep Das
Publisher: Penguin Business an imprint of Penguin Random House India
Format: Paperback
Pagination: 284 pages
Genres: Business communication and presentation

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