How the Apple Store changed shopping forever - one customer at a time.In Shop Different: A Retail Story, visionary retailer Ron Johnson reveals the untold story of how he and Steve Jobs created the Apple store. From the first store's opening to a global empire of over 500 locations, Johnson shares a behind-the-scenes look at iconic moments, including the opening of their first UK store on Regent Street and the restoration of the ancient Covent Garden store.Part business memoir, part insider account, the book uncovers Johnson's philosophy - 'Good Things Happen When People Come to the Store,' 'You Can't Automate Service' - and offers timeless lessons on leadership, innovation and customer experience.
Filled with personal stories, hard-won wisdom and reflections on working with Steve Jobs, this is an inspiring read offering insights that readers can apply in their own work and lives.Co-written with Zander Nethercutt, this is the definitive account of how Apple's 'houses of worship' became a retail phenomenon that forever changed how we shop.
| ISBN: | 9780008766405 |
| Publication date: | 24th September 2026 |
| Author: | Ron Johnson, Zander Nethercutt |
| Publisher: | HarperCollinsPublishers an imprint of HarperCollins Publishers |
| Format: | Paperback |
| Pagination: | 304 pages |
| Genres: |
Autobiography: business and industry Disruptive innovation Brands and branding History of specific companies / corporate history Retail and wholesale industries Memoirs Business innovation |
How the Apple Store changed shopping forever - one customer at a time.In Shop Different: A Retail Story, visionary retailer Ron Johnson reveals the untold story of how he and Steve Jobs created the Apple store. From the first store's opening to a global empire of over 500 locations, Johnson shares a behind-the-scenes look at iconic moments, including the opening of their first UK store on Regent Street and the restoration of the ancient Covent Garden store.Part business memoir, part insider account, the book uncovers Johnson's philosophy - 'Good Things Happen When People Come to the Store,' 'You Can't Automate Service' - and offers timeless lessons on leadership, innovation and customer experience.
Shop Different features in the following genres: Autobiography: business and industry, Disruptive innovation, Brands and branding, History of specific companies / corporate history, Retail and wholesale industries, Memoirs, Business innovation
Paperback, Hardback. Not Available.
Shop Different was written by Ron Johnson, Zander Nethercutt and published by HarperCollinsPublishers an imprint of HarperCollins Publishers
Shop Different has 304 pages