Books By James W. Obermayer - Author

James Obermayer is a principal in Sales Leakage Consulting, a West Coast-based sales and marketing strategy consulting company. Obermayer specializes in helping small- to medium-size companies identify sales and marketing leakage issues that stifle sales growth and waste valuable marketing dollars. Aside from consulting, his career has been equally divided between sales and marketing positions in business-to-business corporations. He has served as vice president, worldwide sales at an enterprise software company, senior vice president for two industry-leading inquiry management firms, and vice president of marketing for a medical device manufacturer. He has also been vice president of sales and marketing for a direct-marketing agency. Obermayer is co-author of Managing Sales Leads, How to Turn Every Prospect into a Customer and Sales and Marketing 365. In addition, he has written more than 80 articles on sales and marketing management. He is a frequent speaker at conferences and training seminars for such org