10% off all books and free delivery over £40
Buy from our bookstore and 25% of the cover price will be given to a school of your choice to buy more books. *15% of eBooks.

Books By Henner Gimpel - Author

 Henner Gimpel holds the chair for Digital Management at the University of Hohenheim and is affiliated with the University of Augsburg and Fraunhofer FIT. His research interests include the analysis and design of digital markets and human-centered, behavioral information systems.  Jan Krämer is Full Professor in Information Systems at the University of Passau, Germany, where he holds the chair of Internet and Telecommunications Business. His research focuses on the regulation of telecommunications and internet markets, as well as digital platform ecosystems and data-driven business models.  Dirk Neumann is Full Professor with the Chair of Information Systems of the University of Freiburg, Germany. His research topics include Business Analytics, Text Mining and Machine Learning. Jella Pfeiffer is Professor for Digitalization, E-Business and Operations Management at Giessen University. Her research interests include decision making and decision support in e-commerce and virtual-reality-commerce, and di

Market Engineering

Henner Gimpel

Paperback

Not Available