Accurate Case Outcome Modeling
Arch G Woodside
Paperback
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Improving the Marriage of Modeling and Theory for Accurate Forecasts of Outcomes
Hardback
Trade Tales
Case Study Research
Woodside and 1 more
Ebook
Digital. Available Immediately. Country restrictions apply.
£64.99
Making Tough Decisions Well and Badly
In Stock
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Bad to Good
£39.99
Market-Driven Thinking
Tourism Sensemaking
Advances in Culture, Tourism and Hospitality Research. Volume 4 Tourism-Marketing Performance Metrics and Usefulness Auditing of Destination Websites
Organizational Culture, Business-to-Business Relationships, and Interfirm
Advances in Culture, Tourism and Hospitality Research
Managing Product Innovation
Evaluating Marketing Actions and Outcomes
Essays by Distinguished Marketing Scholars of the Society for Marketing Advances
Getting Better at Sensemaking
Designing winning products
Training Exercises for Improving Sensemaking Skills
Case Studies for Industrial and Business Marketing
