Dynamic Network Theory How Social Networks Influence Goal Pursuit

Dynamic Network Theory How Social Networks Influence Goal Pursuit Synopsis

Social networks surround us. They are as diverse as a local community trying to help solve a neighborhood crime, a firm wondering how to streamline decision making, or a terrorist cell figuring out how to plan an attack without central coordination. This groundbreaking book explores social networks in formal and informal organizations, using a combination of approaches from social psychology, I/O psychology, organization/management science, social learning, and helping skills. A quantum advance over conventional social network analysis, Dynamic Network Theory examines how social networks articulate goals and generate social capital at various levels. Geared for researchers and practitioners, Dynamic Network Theory is also written for graduate students and advanced undergraduate students. Appendixes include primers on designing and analyzing dynamic network charts.

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About James D. Westaby