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Ten Steps to Fundraising Success Choosing the Right Strategy for Your Organization by Mal Warwick, Stephen Hitchcock
  

Ten Steps to Fundraising Success Choosing the Right Strategy for Your Organization

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Part of the The Mal Warwick Fundraising Series Series

Synopsis

Ten Steps to Fundraising Success Choosing the Right Strategy for Your Organization by Mal Warwick, Stephen Hitchcock

A hands-on workbook to guide you through a revolutionary approach to mission-based strategic planning! In Ten Steps to Fundraising Success, two of the country's leading fundraising experts Mal Warwick and Stephen Hitchcock show you how to implement a fundraising strategy that goes beyond simply raising money to meet your organization's financial requirements. Step-by-step, Warwick and Hitchcock show you how to develop a mission-driven fundraising strategy that is based on Warwick's highly successful Five Strategies approach. The workbook and CD-ROM -- which can be used independently or in conjunction with The Five Strategies for Fundraising Success -- offer you the additional advantages of electing and crafting your own strategic plans right on the page, and analyzing the results.

Reviews

Fundraising success comes when you pick one fundraising strategy and pursue it with single-minded determination. (New Directions in Philanthropy, 1/02)


About the Author

Mal Warwick, consultant, author, and public speaker, is the founder or cofounder of four affiliated companies: Mal Warwick & Associates, Inc.; Share Group, Inc.; donordigital.com LLC; and Response Management Technologies, Inc. These companies provide a wide range of fundraising and marketing services to nonprofit clients throughout North America. Warwick is the author or editor of ten books on the topic of fundraising, including The Five Strategies for Fundraising Success. Stephen Hitchcock is president of Mal Warwick & Associates, Inc. His columns appear regularly in Contributions, and he is a columnist and contributing editor for the newsletter Successful Direct Mail and Telephone Fundraising. Hitchcock is the coauthor of The Hands-On Guide to Fundraising Strategy and Evaluation.

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Book Info

Publication date

5th October 2001

Author

Mal Warwick, Stephen Hitchcock

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Publisher

Jossey-Bass Inc.,U.S. an imprint of John Wiley & Sons Inc

Format

Paperback
160 pages

Categories


Non-profitmaking organizations
Business strategy

ISBN

9780787956745

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