Books By Lars-Erik Gadde, Håkan Håkansson, Göran Persson - Author

Lars-Erik Gadde is Professor of Industrial Marketing at Chalmers University of Technology, Gothenburg, Sweden.

Håkan Håkansson is Professor of Marketing at BI Norwegian School of Management, Oslo, Norway.

Göran Persson is Professor of Business Logistics at BI Norwegian School of Management, Oslo, Norway.