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Social networking

See below for a selection of the latest books from Social networking category. Presented with a red border are the Social networking books that have been lovingly read and reviewed by the experts at Lovereading. With expert reading recommendations made by people with a passion for books and some unique features Lovereading will help you find great Social networking books and those from many more genres to read that will keep you inspired and entertained. And it's all free!

Global Social Media Design Bridging Differences Across Cultures

Global Social Media Design Bridging Differences Across Cultures

Social media users fracture into tribes, but social media ecosystems are globally interconnected technically, socially, culturally, and economically. At the crossroads, Huatong Sun, author of Cross-Cultural Technology Design, presents theory, method, and case studies to uncover the global interconnectedness of social media design and reorient universal design standards. Centering on the dynamics between structure and agency, Sun draws on practice theories and transnational fieldwork and articulates a critical design approach. The CLUE2 (CLUE squared) framework extends from situated activity to social practice, and connects macro institutions with micro interactions to redress asymmetrical relations in everyday life. Why were Japanese users not crazed about Facebook? Would Twitter have had been more successful than its copycat Weibo in China if not banned? How did mobilities and value propositions play out in the competition of WhatsApp, WeChat, LINE, and KakaoTalk for global growth? Illustrating the cultural entanglement with a relational view of design, Sun provides three provocative accounts of cross-cultural social media design and use. Concepts such as affordance, genre, and uptake are demonstrated as design tools to bind the material with the discursive and leap from the critical to the generative for culturally sustaining design. Sun calls to reshape the crossroads into a design square where differences are nourished as design resources, where diverse discourses interact for innovation, and where alternative design epistemes thrive from the local. This timely book will appeal to researchers, students, and practitioners who design across disciplines, paradigms, and boundaries to bridge differences in this increasingly globalized world.

#identity Hashtagging Race, Gender, Sexuality, and Nation

#identity Hashtagging Race, Gender, Sexuality, and Nation

Author: Abigail De Kosnik, Keith Feldman Format: Hardback Release Date: 13/12/2019

Since its launch in 2006, Twitter has served as a major platform for political performance, social justice activism, and large-scale public debates over race, ethnicity, gender, sexuality, and nationality. It has empowered minoritarian groups to organize protests, articulate often-underrepresented perspectives, and form community. It has also spread hashtags that have been used to bully and silence women, people of color, and LGBTQ people. #identity is among the first scholarly books to address the positive and negative effects of Twitter on our contemporary world. Hailing from diverse scholarly fields, all contributors are affiliated with The Color of New Media, a scholarly collective based at the University of California, Berkeley. The Color of New Media explores the intersections of new media studies, critical race theory, gender and women's studies, and postcolonial studies. The essays in #identity consider topics such asthe social justice movements organized through #BlackLivesMatter, #Ferguson, and #SayHerName; the controversies around #WhyIStayed and #CancelColbert; Twitter use in India and Africa; the integration of hashtags such as #nohomo and #onfleek that have become part of everyday online vernacular; and other ways in which Twitter has been used by, for, and against women, people of color, LGBTQ, and Global South communities. Collectively, the essays in this volume offer a critically interdisciplinary view of how and why social media has been at the heart of U.S. and global political discourse for over a decade.

New Media and Visual Communication in Social Networks

New Media and Visual Communication in Social Networks

Author: Serpil Kir Format: Hardback Release Date: 30/11/2019

Social media and new social facilities have made it necessary to develop new media design processes with different communication strategies in order to promote sustainable communication. Visual communication emphasizes messages that are transmitted through visual materials in order to effectively communicate emotions, thoughts, and concepts using symbols instead of words. Social networks present an ideal environment for utilizing this communication technique. New Media and Visual Communication in Social Networks is a pivotal scholarly publication that examines communication strategies in the context of social media and new digital media platforms and explores the effects of visual communication on social networks, visual identity, television, magazines, newspapers, and more. Highlighting a range of topics such as consumer behavior, visual identity, and digital pollution, this book is essential for researchers, practitioners, entrepreneurs, policymakers, and educators.

Facebook Advertising 2019 Marketing your social media to create a live business

Facebook Advertising 2019 Marketing your social media to create a live business

Author: Gary Loomer Format: Paperback / softback Release Date: 21/11/2019

The Tweeting Goddess Little Book of Twitter Magic How to shine, spread your message and build authentic relationships online

The Tweeting Goddess Little Book of Twitter Magic How to shine, spread your message and build authentic relationships online

Author: Samantha Kelly Format: Paperback / softback Release Date: 22/10/2019

The no-nonsense guide on how to inspire, influence and build authentic relationships online using the power of Twitter and LinkedIn. What can I say about Samantha Kelly... the real deal, says what she means, means what she says, truly authentic. She lives a #NoLetUp! Life, values relationships, and has done all this herself... FROM SCRATCH. If you want to learn from someone like you who doesn't recommend anything without trying it herself... then listen to, and learn from, The Tweeting Goddess. -Ted Rubin Samantha Kelly built her business from scratch. Starting with zero followers to becoming a global social media influencer with over 50k followers, Sam shows how anyone can grow their online business ethically, practically and successfully. Whether it's brand awareness, business growth, lead generation or sales you need, Sams personal style of communicating, her raw honesty and integrity and plenty of how to tips and strategies, you will not be disappointed with this enlightening social media guide for all business owners. Opening up and expanding channels of communication, Sams Little Book of Twitter Magic gives you step by step techniques to help you keep pace with the ever changing digital world and provides new insight and perspectives on how to build effective and rewarding relationships online. If Sam can do this, you can too!

My Social Media for Seniors

My Social Media for Seniors

Author: Michael Miller Format: Paperback / softback Release Date: 28/09/2019

My Social Media for Seniors Step-by-step instructions for the tasks you care about most Large, full-color, close-up photos show you exactly what to do Common-sense help whenever you run into problems Tips and notes to help you along the way Learn how to get the most out of social media! We've identified the essential skills you need to stay connected with the people you care about; reconnect with old friends and classmates; and share your life with loved ones near and far. Our crystal-clear instructions respect your smarts but never assume you're an expert. Big, colorful photos on nearly every page make this book incredibly easy to read and use! * Learn the pros and cons of social media and how to use it safely * Find out what to share-and what not to share-on social media * Distinguish between fake news and real news online * Use social media to find friends, family, schoolmates, and co-workers * Keep in touch with friends and family on Facebook (R) * Save and share interesting images on Pinterest (TM) * Connect with people and businesses on LinkedIn (R) * Tweet and retweet on Twitter (TM) * Share photos on Instagram (TM) * Use Skype to participate in video chats with friends and family members

Influence How Social Media Influencers are Shaping Our Digital Future

Influence How Social Media Influencers are Shaping Our Digital Future

Author: Sara McCorquodale Format: Paperback / softback Release Date: 05/09/2019

Digital influencing is one of the most exciting and disruptive new media industries, forecast to be worth over GBP10bn by 2020. Influencers now dominate the digital world and, when it comes to growth, they are consistently outperforming traditional media and brand advertising.Despite their prominence, digital influencers continue to be misunderstood and undervalued by many people, as those charged with incorporating the influencer space into their digital strategy rarely comprehend how this extremely powerful industry works. As one of the leading authorities on the influencer space, Sara McCorquodale demystifies exactly how it operates, as she interrogates the phenomenon, analyses its problems and forecasts its future. Influence draws upon first-hand interviews with world-renowned influencers, providing an invaluable insight into the inner-workings of digital culture and how it can best be used as an effective marketing and branding platform. This compelling guide on how to effectively identify and utilise the power of influencers is a must-read for anyone who wants their business to succeed and prosper online.

Ten Arguments For Deleting Your Social Media Accounts Right Now

Ten Arguments For Deleting Your Social Media Accounts Right Now

Author: Jaron Lanier Format: Paperback / softback Release Date: 01/08/2019

Social media is supposed to bring us together - but it is tearing us apart. 'A blisteringly good, urgent, essential read' Zadie Smith The evidence suggests that social media is making us sadder, angrier, less empathetic, more fearful, more isolated and more tribal. Jaron Lanier is the world-famous Silicon Valley scientist-pioneer who first alerted us to the dangers of social media. In this witty and urgent manifesto he explains why its toxic effects are at the heart of its design, and, in ten simple arguments, why liberating yourself from its hold will transform your life and the world for the better. WITH A NEW AFTERWORD BY THE AUTHOR `Informed, heartfelt and often entertaining ... a timely reminder that even if we can't bring ourselves to leave social media altogether, we should always think critically about how it works' Sunday Times `Indispensable. Everyone who wants to understand the digital world, its pitfalls and possibilities should read this book - now' Matthew d'Ancona, author of Post-Truth

#identity Hashtagging Race, Gender, Sexuality, and Nation

#identity Hashtagging Race, Gender, Sexuality, and Nation

Author: Abigail De Kosnik Format: Paperback / softback Release Date: 30/05/2019

Since its launch in 2006, Twitter has served as a major platform for political performance, social justice activism, and large-scale public debates over race, ethnicity, gender, sexuality, and nationality. It has empowered minoritarian groups to organize protests, articulate often-underrepresented perspectives, and form community. It has also spread hashtags that have been used to bully and silence women, people of color, and LGBTQ people. #identity is among the first scholarly books to address the positive and negative effects of Twitter on our contemporary world. Hailing from diverse scholarly fields, all contributors are affiliated with The Color of New Media, a scholarly collective based at the University of California, Berkeley. The Color of New Media explores the intersections of new media studies, critical race theory, gender and women's studies, and postcolonial studies. The essays in #identity consider topics such asthe social justice movements organized through #BlackLivesMatter, #Ferguson, and #SayHerName; the controversies around #WhyIStayed and #CancelColbert; Twitter use in India and Africa; the integration of hashtags such as #nohomo and #onfleek that have become part of everyday online vernacular; and other ways in which Twitter has been used by, for, and against women, people of color, LGBTQ, and Global South communities. Collectively, the essays in this volume offer a critically interdisciplinary view of how and why social media has been at the heart of U.S. and global political discourse for over a decade.

ECSM 2019 - Proceedings of the 6th European Conference on Social Media

ECSM 2019 - Proceedings of the 6th European Conference on Social Media

Author: Wybe Popma Format: Paperback / softback Release Date: 22/05/2019