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Media, information & communication industries

See below for a selection of the latest books from Media, information & communication industries category. Presented with a red border are the Media, information & communication industries books that have been lovingly read and reviewed by the experts at Lovereading. With expert reading recommendations made by people with a passion for books and some unique features Lovereading will help you find great Media, information & communication industries books and those from many more genres to read that will keep you inspired and entertained. And it's all free!

Media Entertainment

Media Entertainment

Author: Allison Eden, Nicholas David Bowman, Matthew Grizzard Format: Paperback / softback Release Date: 01/05/2020

Current Theories and Practice in the Political Economy of Communications and Media

Current Theories and Practice in the Political Economy of Communications and Media

Author: Serpil Karlidag Format: Hardback Release Date: 30/04/2020

The political economy deals with the structure of production and the social relations of people in production. With its focus on structures and practices, the political economy also analyzes the contradictions of capitalism and suggests resistance and intervention strategies using methods from history, economics, sociology, and political science. The dominant commercial media in capitalism operates both as a product of economic and political structure and as an industrial institution with economic and political functions. Current Theories and Practice in the Political Economy of Communications and Media is a collection of innovative research on new approaches in the political economy of communication in the process of globalization. While highlighting topics including consumer behavior, news production, and public relations, this book is ideally designed for newscasters, broadcasters, journalists, marketers, advertisers, production managers, researchers, industry professionals, academics, and students seeking to extend the border of standard political economy of communication studies into relatively undiscovered areas.

10,000 Not Out

10,000 Not Out

Author: David Butterfield Format: Paperback / softback Release Date: 23/04/2020

There is no journal with a livelier and richer history than The Spectator. As well as being the world's oldest current affairs magazine, none has been closer over the last two centuries to spheres of power and influence in Britain. First issued in 1828, during the dying days of the Georgian era, The Spectator came out ready to spar - with the Tories and their Prime Minister, the Duke of Wellington, with a corrupt political system, and with the lacklustre literary world of the day. Over the subsequent 52 Prime Ministers, The Spectator has not only watched the world change but waded into the fray: it has campaigned on consistently liberal lines, fighting for voters' rights, free trade, the free press and the decriminalisation of homosexuality, while offering open-minded criticism of every modern taboo and orthodoxy. 10,000 Not Out celebrates the 10,000th issue and recounts the turbulent and tortuous tale of 192 years chock-full of crises and campaigns, of literary flair and barbed wit. Eight chapters chart in technicolour the evolution of the title - from radical weekly newspaper, to moralising Victorian guardian, to wartime watchdog, to satirical magazine, to High-Tory counsellor, to the irreverent but influential The Spectator of the twenty-first century. The book weaves together copious quotations from the magazine's unparalleled archive, the contemporary press, private letters and staff anecdote.

The Colt with No Regrets

The Colt with No Regrets

Author: Elliot Hannay Format: Paperback / softback Release Date: 01/04/2020

Media Management Matters

Media Management Matters

Author: Ulrike Rohn Format: Hardback Release Date: 31/03/2020

This edited volume explores media management as engaged scholarship, building a bridge between theory and practice and discussing research collaboration between academia, policymakers and the media industry. In addition to advancing the scholarly discipline, it also questions, investigates and discusses the practical value of the research undertaken, showing how media management research can provide actionable, practice-relevant knowledge to decision makers throughout the media industry. The volume is broken into two parts: a section reflecting on the need for collaboration between research and practice, and a section overviewing specific projects that aim to deliver administrative value to stakeholders. The international research projects presented here span topics such as digital transformation, business models in news and digital journalism, media entrepreneurship and start-ups, ad-blocking, location-based services, audiovisual consumption preferences, the sustainability of small television markets, co-located and clustered industries and digital privacy. Incorporating under-used methodological approaches, such as action research and ethnography, Media Management Matters brings suggestions for how scholarship might be promoted outside academia. Simply put, this book aims to demonstrate why media management matters. Featuring an international roster of contributors, this collection is essential reading for scholars and practitioners of media management, business and policy.

Self-Publishing Wizard or Wannabe

Self-Publishing Wizard or Wannabe

Author: Mary E Neighbour Format: Hardback Release Date: 30/03/2020

Plunkett's Entertainment, Movie, Publishing & Media Industry Almanac 2020

Plunkett's Entertainment, Movie, Publishing & Media Industry Almanac 2020

Author: Jack W. Plunkett Format: Paperback / softback Release Date: 30/03/2020

The electronic age is bringing sweeping changes to the world of entertainment, media and publishing. Formally Plunkett's Entertainment & Media Industry Almanac, this book covers these exciting developments and provides profiles of 400 leading global firms in film, radio, television, cable, digital content, new media and publishing. It contains thousands of contacts for business and industry leaders, industry associations, Internet sites and other resources. You'll get in-depth profiles of the world's top Entertainment & Media firms: our own unique list of companies that are the leaders in this field, from broadcasters to film production companies, casino operators to theme park companies, publishers of books and magazines to video game designers, and much more. Our corporate profiles include executive contacts, growth plans, financial records, addresses, phone and fax numbers and company descriptions. This innovative book offers unique information, all indexed and cross-indexed for each firm! Our industry analysis section provides an exceptional discussion of business and market trends. The book includes statistical tables covering revenues for several industry sectors. You'll find a complete overview, industry analysis and market research report in one superb, value-priced package.

Media Management Matters

Media Management Matters

Author: Ulrike Rohn Format: Paperback / softback Release Date: 26/03/2020

This edited volume explores media management as engaged scholarship, building a bridge between theory and practice and discussing research collaboration between academia, policymakers and the media industry. In addition to advancing the scholarly discipline, it also questions, investigates and discusses the practical value of the research undertaken, showing how media management research can provide actionable, practice-relevant knowledge to decision makers throughout the media industry. The volume is broken into two parts: a section reflecting on the need for collaboration between research and practice, and a section overviewing specific projects that aim to deliver administrative value to stakeholders. The international research projects presented here span topics such as digital transformation, business models in news and digital journalism, media entrepreneurship and start-ups, ad-blocking, location-based services, audiovisual consumption preferences, the sustainability of small television markets, co-located and clustered industries and digital privacy. Incorporating under-used methodological approaches, such as action research and ethnography, Media Management Matters brings suggestions for how scholarship might be promoted outside academia. Simply put, this book aims to demonstrate why media management matters. Featuring an international roster of contributors, this collection is essential reading for scholars and practitioners of media management, business and policy.

Politics and populism across modes and media

Politics and populism across modes and media

Author: Ruth Breeze Format: Hardback Release Date: 23/03/2020

The relationship between politics and digital media is currently a focus of intense interest: the symbiosis between the two spheres is such that political activity is now almost inseparable from media communication. However, the implications of this development are not fully understood. Digital media are a powerful tool in the hands of mainstream parties, but also make it easier than ever before for the public to express their reactions, or for new actors to enter the political arena. This volume explores the intersection between politics and new media, which involves crucial ideals, values and aspirations, such as informed democracy, citizens' empowerment and social debate, but also negative aspects like manipulation and polarization.

Mediensoziologie

Mediensoziologie

Author: Hanno Scholtz Format: Paperback / softback Release Date: 20/03/2020

Events as a Strategic Marketing Tool

Events as a Strategic Marketing Tool

Events have come to play an ever-growing role in marketing; by connecting products and services with experiences and vice versa, producers can create important added value. Events as a Strategic Marketing Tool, 2nd edition describes how events can be used as a strategic tool in marketing practices. Fully updated and with new case studies throughout, this second edition reviews the way organizations use events to connect with their visitors. It covers the development of the experience economy, the steps from strategy to concept, event design and touchpoints. It also considers the areas of marketing within which experiences play a role, such as branding, relationship marketing and city marketing. Concluding with a chapter on effect measurement and evaluation, and including a wealth of internationally relevant examples, the book gives a thorough insight into the way events can help reach strategic marketing goals. With coverage of a wide range of marketing areas, the book also includes content on cutting-edge topics such as neuromarketing, providing students with a comprehensive introduction to using events as part of the marketing mix. Contains numerous international examples that showcase the variety of ways that events can be used A wealth of images illustrate the theory, helping students to visualize concepts and improve understanding. This new edition provides an engaging resource for both students and professionals interested in leisure, tourism and events.

Media Industry Studies

Media Industry Studies

Author: Daniel Herbert, Amanda D. Lotz, Aswin Punathambekar Format: Hardback Release Date: 13/03/2020

The study of media industries has become a thriving subfield of media studies. It already comprises a diverse intellectual history, a range of fascinating questions and topics, and many theoretical and methodological frameworks. Media Industry Studies provides the roadmap to this vibrant area of study. Blending a comprehensive overview of foundational literature with an examination of the varied scales and sites media industry studies have considered, the book explores connections among research questions, topics, and methodologies. It includes examples from many media industries - film, television, journalism, music, games - and incorporates emerging scholarship considering the industrial contexts of social and internet-distributed media. Offering an account of the intellectual traditions and approaches that have defined the subfield to date, Media Industry Studies is an indispensable resource for upper-level undergraduates, postgraduates, and scholars.