join us on facebook desmond elliott 2017 debuts of the month
Search our site
The Stolen Bicycle by Ming-Yi Wu Read the opening extract of the brand new Ming-Yi Wu book before its publication on 26/10/2017

Drama for Development Cultural Translation and Social Change by Andrew Skuse
  

Drama for Development Cultural Translation and Social Change

RRP £42.00

Synopsis

Drama for Development Cultural Translation and Social Change by Andrew Skuse

How do drama serials communicate development goals and achieve dramatic impact? What is involved in translating storylines, such as those from the BBC's longest running radio soap opera, The Archers, for diverse local cultural contexts? Can drama serials bring about positive social change? This book offers unprecedented insights into the production and consumption of a range of popular radio and television drama serials, broadcast in places as diverse as Afghanistan, Burma, Cambodia, Nepal, Pakistan, India, Nigeria and Rwanda. It brings into dialogue the perspectives of the creative teams who make `dramas for development', the donors who pay for them, and the audiences who consume them. It also highlights the crucial role of audience research as a tool for making drama and as a resource for translating cultures. This book emerges from a unique research collaboration over a three year period between The Open University, the University of Adelaide, and the BBC World Service Trust. This path-breaking initiative opens windows on the intertwined worlds of media and development for academics and audiences alike. Cultural translation means different things for dramatists, development practitioners, donors, audiences, and scholars. Their interests may collude or collide. What accommodations and adjustments are entailed in transnational circuits of serial drama production? What imaginative investments are required on the part of dramatists unfamiliar with local cultures? What cultural assumptions need to be exploded to reach audiences? This book offers an innovative framework for analysing drama for development that will appeal to practitioners and academics alike.

Reviews

A collection of 13 essays, the book analyses serials produced in India between 1999 and 2010 to track how entertainment can be used for education. -- Businessworld Students, lecturers and practitioners alike should find this and other contrasts in the volume to be useful triggers to debate and comparison as the field continues to change and rising nations.... Drama for Development is a powerful reminder that we should not overlook radio or television in our fascination with the newer technologies, for both `old
media remains as central to the lives and aspirations of billions of people across the global South

- and indeed the North - as they were in pre-Facebook times. -- Journal of the Royal Anthropological Institute


About the Author

Loading other formats...

Book Info

Publication date

20th June 2011

Author

Andrew Skuse

More books by Andrew Skuse
Author 'Like for Like'
    recommendations

Publisher

SAGE Publications India Pvt Ltd

Format

Hardback
352 pages

Categories

Media studies
Cultural studies

ISBN

9788132105916

You can trust Lovereading to show unbiased reviews by actual, ordinary readers that help likeminded booklovers choose their next great read.

Linda Hill

You'll always find what you never knew you were looking for and you're always spoilt for choice.

Helen Jones

Lovereading has all the new books and also suggestions for 'similar' authors whilst waiting for your favourites new books.

Carol Peace

It has opened my eyes to different authors and genres. Just log on and try, you will be surprised and not want for reading material again.

Jocelyn Garvey

I love 'try before you buy' extracts. I love the wide range of authors & genres. I love the author info. I love books!

Judi Davies

The books for review are always great reads, brilliantly written, and introduces me to a huge variety of, established and new, authors.

Lesley Hart

It has enriched my leisure time by introducing me to a world of books which I would not have previously considered.

Val Rowe

Lovereading has given me the opportunity to delve into new and exciting worlds of authors who I would never have tried before.

Glynis Elliott

Lovereading4kids

Lovereading4schools