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The Little Black Book of Innovation, With a New Preface

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The Little Black Book of Innovation, With a New Preface Synopsis

In The Little Black Book of Innovation, long-time innovation expert Scott D. Anthony draws on stories from his research and field work with companies like Procter & Gamble to demystify innovation. Anthony presents a simple definition of innovation and illuminates its vital role in organizational success and personal growth. Anthony also provides a powerful 28-day program for mastering innovation?s key steps: finding insight, generating ideas, building businesses, and strengthening capabilities. With its wealth of illustrative case studies from around the globe, this engaging and potent playbook is a must-read for anyone seeking to turn themselves or their companies into true innovation powerhouses.

About This Edition

ISBN: 9781633693401
Publication date: 18th April 2017
Author: Scott D. Anthony
Publisher: Harvard Business Review Press
Format: Paperback
Pagination: 320 pages
Genres: Management and management techniques
Business strategy
Organizational theory and behaviour