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Successful Proposal Strategies for Small Businesses Using Knowledge Management to Win Government, Private-Sector, and International Contracts by Robert S. Frey
  

Successful Proposal Strategies for Small Businesses Using Knowledge Management to Win Government, Private-Sector, and International Contracts

Part of the Technology Management Library Series

RRP £75.00

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Synopsis

Successful Proposal Strategies for Small Businesses Using Knowledge Management to Win Government, Private-Sector, and International Contracts by Robert S. Frey

Newly expanded and thoroughly revised to reflect and meet the demands of a high-velocity global business environment, the Fourth Edition of this popular book and its companion CD-ROM help small and mid-sized businesses as well as non-profit organizations and public-sector agencies to achieve effective, efficient, and disciplined business development, proposal development, and knowledge management (KM) processes. Among an extensive array of updates and new material, the Fourth Edition discusses storytelling as a proposal art, the value of front-end proposal planning and storyboarding, the importance of honoring the customer mission in proposals, and the latest trends in performance-based acquisition (PBA). CD-ROM Included! Features a searchable directory of government agencies, easy-to-use proposal templates, and an extensive list of acronyms.

About the Author

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Book Info

Publication date

31st January 2005

Author

Robert S. Frey

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Publisher

Artech House Publishers

Format

Hardback
Contains Hardback and CD-ROM
570 pages

Categories

Business strategy
Small businesses & self-employed
Sales & marketing

ISBN

9781580539579

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