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Powering Content

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Powering Content Synopsis

Digital content marketing affects the way consumers behave: better content marketing not only means better sales, but also a connection to the customer that's different and more personal than ever before. Don't just make great product, reach your customers, and sell it. Powering Content is a playbook for both independent and corporate content hackers that walks you through the entire content production process-from discovery to distribution to reporting. You'll learn the hacks that enable content powerhouses to thrive.

About This Edition

ISBN: 9781491963746
Publication date: 25th June 2017
Author: Laura Busche
Publisher: O'Reilly Media
Format: Paperback
Pagination: 308 pages
Genres: E-commerce: business aspects