likeyoulove desmond elliott 2017 when i was invisible eligible curtis sittenfeld Harry Potter House Eds
Search our site
The Good Daughter by Karin Slaughter Read the opening extract of the brand new Karin Slaughter book before its publication on 13/07/2017

Celebrity, Inc. by Jo Piazza

Celebrity, Inc.

RRP £14.99


Celebrity, Inc. by Jo Piazza

By holding up a mirror to the world of celebrity Jo gives us a intimate backdrop against which to assess the 24/7/365 images of the lifestyles of the rich and famous we are exposed to in modern digital life. If you enjoy reading about entertainment, business, entrepreneurship, and/or personal finance - you'll love CELEBRITY, INC. It's got all that - and more - in there.


An economist at heart, Jo Piazza has consistently dug deeper to try to figure out why celebrities behave the way they do and what the consequences of their behavior will be. This book puts celebrities in context, but it also puts the consumer of celebrity in context. No one should feel bad about enjoying pop culture, but they should understand how it is being marketed to them. [Celebrity, Inc.] gives the reader the tools to do exactly that. --Bonnie Fuller, President of

About the Author

Jo Piazza began her career as a staff writer at the New York Daily News after receiving a degree in economics from the University of Pennsylvania and a master's in journalism from Columbia University. Millions of people have enjoyed her Celebenomics column on AOL's PopEater site, and her work has appeared in the New York Times, the Wall Street Journal, the Daily Beast, and Slate. Jo has also appeared as a commentator on CNN, Fox News, MSNBC, and NPR.

More books by this author
Author 'Like for Like' recommendations

Loading other formats...

Book Info

Publication date

15th November 2011


Jo Piazza

More books by Jo Piazza
Author 'Like for Like'


Open Road Media


236 pages


Popular culture
Sales & marketing



Love Reading - it not only does what it says on the tin, it does it with Jam on!!

Maz Tucker

Lovereading is like booking a holiday, you don't know what it will be like and it is a whole new experience.

Sue Burton

I 'Lovereading' because it lets me see what new books are around with a detailed synopsis and readers' reviews.

Judith Sharp

What can I say, the clue is in the title Lovereading - and awesome books.

Sarah Davis

I love reading books I wouldn't normally choose before everyone else gets to read them!

Dawn Lynch

The selections are so varied and the reader reviews are so helpful. A fantastic website for those who love books.

Ann Quintilla

It has enriched my leisure time by introducing me to a world of books which I would not have previously considered.

Val Rowe

Hooked on books? Give Lovereading a go - for the chance to discover brilliant books, and to see why our members love it so.

Claire Hill