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Introducing Fashion Theory

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Introducing Fashion Theory Synopsis

How does a style become a fashion? Why do trends spread and decline? Introducing Fashion Theory explores these questions and more to help you quickly get up-to-speed with fashion theories, from scarcity to conformity, through clear practical examples and fascinating case studies. This second edition, re-titled from Key Concepts for the Fashion Industry, includes expanded coverage on cultural appropriation, corporate greenwashing, and the criminal world of counterfeit goods. - Illustrated examples, from Apple’s post-postmodernist iWatch to Savage X Fenty’s body image message on diversity - Covers core fashion theories, from trickle-down to trickle-up, to political dress and conspicuous consumption - Filled with learning activities, key terms, chapter summaries, and discussion questions to inspire and inform

About This Edition

ISBN: 9781350091900
Publication date: 10th December 2020
Author: Andrew (University of Hawaii, Manoa, USA) Reilly
Publisher: Bloomsbury Visual Arts an imprint of Bloomsbury Publishing PLC
Format: Hardback
Pagination: 160 pages
Genres: Fashion and textile design
Cultural studies: fashion and society
History of art